Considering the Gap Credit Card? You Can Do Better

by on May 22, 2011

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The Gap credit card sounds appealing at the checkout line: Just apply now to earn an extra 20% off today’s purchase! Sounds pretty tempting, right? Hold on there, shopaholic; don’t sign up just yet. Like most store credit cards, the Gap card is pretty restrictive, both in terms of where you earn rewards and how you can redeem them. All but the most diehard Gap fans probably won’t get that much value out of the card – and there’s pretty much no reason to use the card outside of the store.
 

The GapCard basics

For a store credit card, the GapCard tops the standard 3% back in-store. It give you 5 points per $1 spent at Gap and their affiliate stores, which include Old Navy, Banana Republic, Piperlime and Athleta. There’s no annual fee, and you’ll get a $10 reward card for every 1,000 points you earn. Like most credit cards, there’s a store-only and general-purpose version: the strictly Gap credit card can only be used in-store and with affiliates, while the Gap Visa can be used everywhere that Visa is accepted and earns 1 point per $1 spent.

The GapCard comes with a few other bonuses:

  • 10% off at Gap, Old Navy and Piperlime every Tuesday, online or in-store, provided you pay with your card.
  • A mysterious special discount on your birthday
  • 500 points when you opt for paperless statements
  • 2,000 points if you’re willing to be bombarded with voice message and email “updates” (a fancy word for more spam than you can shake a stick at)

Similar opportunities to pick up a few bonus points also crop up here and there.

Gap Silver: for the big spender

If you charge $800 or more onto your card in a calendar year, you’ll automatically upgrade to a Gap Silver Card, which gives you additional benefits including:

  • Free shipping within the U.S.
  • Free basic alterations on Banana Republic merchandise
  • Special access to additional sales

Some of these perks are better than others. The extra sales and free alterations are nice, for sure, but free shipping isn’t as exclusive as it sounds. Every order of $50 or more at gap.com gets free shipping, regardless of whether you’re a cardholder. Quite a few Gap items cost more than $50 by themselves (1969 skinny jeans are currently going for $69.95), so the odds of you spending that much anyway are pretty good. You’ll also have to fight to keep your Silver status and spend $800 each year: Like many elite programs, if you don’t meet the qualifications, you lose your status the next year.

The fine print

We’ve heard from a number of our readers that, in practice, Gap is a lot more lenient about rewards redemption than their terms and conditions would suggest, various readers haven’t been subjected to the restrictions listed here. That said, we can’t guarantee that you’ll get clemency from their myriad redemption rules. The full rewards program terms and conditions are available here.

Unlike other rewards cards, the Gap credit card is pretty restrictive in terms of point redemption options. You only option is $10 gift cards or certificates (no cash) for the store associated with your credit card account (the Gap credit card earns a Gap gift card, the Banana Republic card earns a BR gift card, and so on).

As if that wasn’t inconvenient enough, you can only redeem two $10 gift cards at a time, which means you can’t pay full price for big purchases with your hard-earned rewards. There are a handful of other restrictions – for example, your purchase must be greater than the value of the gift card.

Bottom line: should you get a Gap credit card?

Getting a Gap card and using a Gap card are two different stories. The world won’t end if you get the card (after all, it has no annual fee), and you’ll get the free shipping and bonus point goodies. But using your card, especially using it often enough to earn Silver status, is a less appealing prospect. Unless you can more or less earn Silver status by shopping exclusively at Gap (spending $800 there each year), you might as well let it go. You might get decent rewards at Gap itself, but in the outside world, you can do a lot better.

There are any number of cards that will give you a higher base rewards rate, a bonus rate on all retailers, or flexible cash back instead of $10 gift cards. Given that the Gap card is restrictive in both earning and redeeming bonus points, it’s often not worth using outside of the store. Even then, a credit card online mall can sometimes net you 5% back or better at gap.com.

Capital One Cash

Capital+One Cash+Credit+Card Credit Card
The Capital One Cash is among our favorite no annual fee credit cards. It has no annual fee and earns an effective rate of 1.5% cash back on every dollar spent everywhere: you earn 1% back throughout the year, and get a 50% rewards bonus on the card’s anniversary, regardless of whether they’ve been redeemed. Like the other cards mentioned here, the Capital One Cash gives (of course) cash back – infinitely more flexible than $10 gift cards.

Discover More

Discover More Credit Card
The Discover More earns a solid 5% back on bonus categories that change quarterly and can include groceries, gas or restaurants. The categories for the fourth quarter (October through December) include department stores, so you’ll get 5% cash back at all retailers, not just Gap.

Finally, if you shop at gap.com through the ShopDiscover online rewards mall, you’ll earn an additional 5% cash back on your purchases everyday – the same value you’d get from the Gap card, but your other purchases are rewarded as well.

Chase Freedom

Chase Freedom+-+%24100+Cash+Back Credit Card
20% off today’s purchase might be a decent signup bonus, but doesn’t $200 cash sound even better? That’s how much you can earn by signing up for the Chase Freedom, which also earns 5% back on rotating bonus categories. Though this year’s categories don’t include retailers, you can still earn 3% cash back at gap.com through Chase’s Ultimate Rewards Mall (and 10% back at Kohl’s, and 7% back at Macy’s…). Since the Ultimate Rewards Mall’s offerings are so extensive, why settle for just one retailer?

  • JesusBitesDs

    You don’t have very accurate info on the rewards. First off, the rewards (NOT GIFT CARDS) are mailed once a month during each billing period and come in denominations of $10, $20, $40, and $50. Depending on how many reward points you earned in one billing statement you may get a $10 and a $20 or whatever your points come out to. Secondly, these reward coupons are usable at Gap, Banana Republic, and Old Navy as long as you use the brand credit card that you earned the reward coupons on. There are however some reward coupons out there from Old Navy mostly that can ONLY be used at Old Navy. Lastly, the standard discount for applying and being approved for GapCard or GapVisa is 15% off all purchases at Gap all day. Sometimes there are promotions where it’s 20% off for opening and DOUBLE Rewards. Customers earn Silver status after spending $800 in a year and they sometimes get TRIPLE Rewards during special promotions. Also, the max amount of reward coupons you can use in one transaction is THREE (3). I’d also like to add that this is a credit card…not let’s spend $100 at Gap and get our next ten purchases free.

  • Monica

    I have to agree with the poster below. You have inaccurate information regarding Gap credit card rewards. The rewards can be redeemed at Old Navy, Gap, Banana Republic, and their respective websites. In addition they can also be redeemed online for Piperlime and Athleta merchandise. And you can use multiple reward cards in one transaction…I have a Gap card and have accumulated over $100 in reward cards in the past year. I don’t know how you are getting such inaccurate information..

  • http://www.nerdwallet.com/ Tim

    If you don’t mind, can you tell me exactly which lines of this article are inaccurate? We got our information from the Gap website and it can be found here: http://www.gap.com/customerService/info.do?cid=37526

  • Anonymous

    I actually work for Gap, and this is completely wrong.

    First of all, the rewards come in the form of a certificate, not a “gift card.”

    “However, the gift card is only good for the store whose name is on your card: though a Gap credit card earns points at Banana Republic, you can’t spend your rewards gift card there.” — No, you can use any BR or ON reward at Gap and any Gap reward at either BR or ON.

    “You can get 15% off on your first online purchase, unless you want to apply that discount to Converse, babyGap, JunkFood or anything on sale.” — No, you get 15% (or whatever the current discount may be) off your entire purchase, regardless of what you buy.

    “What’s more, you can only use two gift cards at a time.” — No, I have done at least 3 certificates together in a transaction at a time, unless there are other promotions that are being used with the rewards certificates.

    “If your gift card is lost or stolen, too bad: Gap washes its hands of the responsibility.” — No, as far as I know, you can call customer service and get a new one sent to you. They have information about which certificates have been used and which ones have not, so they can reissue ones that have not.

    • http://www.nerdwallet.com/ Tim

      Thanks for the note. The information for this post comes from the terms and conditions listed on Gap’s website. It’s very possible that these terms are just meant to “cover their asses,” and that customers may have a bit more flexibility at the register than they admit.

    • Person

      You can also use your Gap reward at Piperlime — which I did the other month. Awesome!

      It is also worth it to note that Gap card holders do get access to quite good sales. Just last weekend I bought my husband 3 pairs of pants using a promo code for gap card holders, a promo code for e-mail subscribers and a rewards certificate. Grand total: $65 or $21.66 per pair of pants. Not bad.

      As far as the interest rate — don’t put things on your card that you cannot afford to pay off. That’s just basic responsible use of a credit card.

  • Acez55

    As an owner of GapCard I can say most of those points are wrong and the anonymous employee touches on most of them. But I can add what Gap is doing now in regard to losing your reward card, if they have your email, which most do for online paying or etc, if you haven’t use your rewards in a month, they send you an email reminder saying you have unused rewards and a copy of the rewards in the email in case you did lose. You don’t even have to report it as lost, they send them a copy any for convinence. Also I would like to add the benefits off of 10% every tuesday at Gap, BR, ON and piper lime. Plus now when you sign up you get the 10% every day for your first sixty days as well, which gets me an additional 10% through the holidays. Awesome!

  • Ghblahblahblah

    Considering I was just penalized $75 in late fees for paying my bills EARLY (Yes, the representative even confirmed I wasn’t just paying my bill on time, and above the minimum due.. I was in fact paying it EARLY!) and they still reamed me hard with late fees .. I would not recommend this card.

    Unless you feel like spending 45 minutes arguing with a call center somewhere in Bangladesh. :)

  • Guest

    In addition to the other incorrect points in this article, you make it sound like rewards come only in $10 increments (the comment about buying a $100 item using 2 rewards cards totaling $20), when in fact they come in at least $10, $20, and $50 increments. So sure you can get a $100 item with rewards using only rewards and no extra cash–use two $50 rewards certificates!

    • http://www.nerdwallet.com/ NerdWallet

      Hi there,
      It seems from the rewards cards’ terms and conditions that they send you a $10 gift card when you accumulate 1,000 points:

      Each time you earn 1,000 Rewards points on your Account, you will receive a $10 Reward Card for that Account. Reward Cards will be issued by the same brand as the Account. For example, Gap Accounts will receive a $10 Gap Reward Card for every 1,000 Rewards points earned;

      Has it been your experience that you can get, for example, a $20 gift card for 2,000 points?

      • Guest

        Yes. It just depends how much you spend in a given month. If you hit 1000 points, they send you a $10 card. If you hit 2000, $20. With 3000, they send a $10 and a $20 card together. And so on. And sometimes they do promotions where you get, say, triple points on certain purchases (like groceries) during a certain period, which makes it possible to rack up 5000 points in a month fairly easily, and then you get a $50 card.

        Keeping in mind that you only have to spend $200 at Banana Republic, Gap, Old Navy, Athleta, or Piperlime to get 1000 points, if you shop at those stores a lot in one month you can hit the higher amounts easily to get the higher reward amounts.

  • Sbygel8081

    Do a bit more research. I have a gap visa card and love it. I earn far more rewards then I ever thought I would (and no I am not a shopaholic). There are many opportunities to earn double and triple points so you make it to a reward card often. The rewards cards are redeemable at any of gaps sister companies and you don’t have to spend more than the value of the card, you just forfeit the balance if you spend less. In regards to using numerous cards together, the registers at any Gap Inc stores normally won’t accept any more than 3 coupons at a time but the associates are always willing to do what’s right and honor any and all rewards cards. The Gap card also has great fraud protection. My husband borrowed my card when we were on vacation in Canada. His $20 charge went through but when we came back home and I tried to use it at old navy the card was declined. After calling customer service I found out that they put a hold on the card because they thought the canada charge was unusual, it was were from Texas and that was our first time out of the country. The associates always ask for ID too. I like knowing that no one else is going to be able to use my card but me.

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