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What is Rocket Homes?
Rocket Homes Real Estate is a sister company of Rocket Mortgage, an online mortgage lender. Through its website and app, Rocket Homes helps buyers shop for and purchase homes, and it assists homeowners with listing and selling their properties. The company matches buyers and sellers with local, vetted agents from a variety of brokerages. It also offers tools for homeowners who want to sell without an agent and avoid paying a listing agent's commission.
The company wants to be a one-stop shop for the homebuying journey. Buyers can also get a mortgage through sister company Rocket Mortgage.
Here's a breakdown of services.
For home buyers
Home buyers can use the website or app to:
Search for home listings.
Request a connection with a real estate buyer's agent vetted by Rocket Homes.
Get local housing market reports, where available.
Apply for a mortgage with Rocket Mortgage, although buyers may use Rocket Homes without financing through Rocket Mortgage.
For home sellers
Home sellers can access free property reports about local housing market conditions, including information about the number of homes for sale, asking prices, similar homes recently sold and average time on market. They can choose two options for help with selling:
With an agent: An in-house "real estate advisor" will provide information about the selling process and match you with a local listing agent vetted by Rocket Homes. The agent will help price and prepare the home for sale, arrange for professional photos, list the home, review offers from buyers and guide the process to closing. You'll pay a standard real estate agent commission, which is typically 5% to 6% of the home's sale price.
Do-it-yourself: You list your home on ForSaleByOwner.com, which provides tools to help price, market, show and sell the home. You'll review, negotiate and accept offers and also handle closing. Closing assistance is available through Rocket Homes and is free for a limited period, as of this writing. The website lets you list the home for free and has links to purchase the required real estate forms in your state. You don't have to pay a listing agent's commission, but you may need to pay a commission for the buyer's agent, which would typically be half of the standard commission of 5% to 6%. Like Rocket Homes, ForSaleByOwner.com is a subsidiary of Rocket Companies.
Is Rocket Homes the same as Rocket Mortgage?
The companies are not the same, but they are related. Rocket Homes is a sister company of Rocket Mortgage. Both are subsidiaries of Rocket Companies, which also includes Amrock — a national provider of title insurance, property valuations and settlement services — as well as Rocket Auto and Rocket Loans.
Working with a Rocket Homes partner agent
Rocket Homes "Verified Partner Agents" are real estate agents who have joined the company's network to get matched with buyers and sellers. To be part of the network, agents must have:
At least 24 months of experience working as a full-time agent.
Closed at least eight real estate transactions in the last 12 months.
An average client satisfaction rating of at least 4.5 out of 5 stars.
To get matched with an agent, you fill out a short online form or call the company. Rocket Homes will ask for basic information and then pick an agent who matches your needs. The company says an agent will contact you within 24 hours. If you're not satisfied with your agent, Rocket Homes says it will correct the situation or connect you with another agent.
Agents who get matched pay a referral fee to Rocket Homes after the transaction closes.
Rocket Homes pros and cons
Here are the pros and cons of using Rocket Homes compared to other agent-matching services.
Has an extensive network of partner agents in more than 3,000 counties across the country.
Requires partner agents to maintain a strong customer satisfaction rating.
Provides online tools to search home listings and get local housing market information.
Offers a do-it-yourself selling option for sellers who want to avoid paying a listing agent real estate commission.
Partner agents will be familiar with working alongside Rocket Mortgage, which may help the purchase process go smoothly if you use both companies.
There is no real estate agent commission discount for sellers who work with partner listing agents.
There is no closing cost discount for buyers who use both Rocket Homes and Rocket Mortgage.
Rocket Homes has a stake in you using its sister company for financing. Although you can use Rocket Homes without getting a mortgage through Rocket Mortgage, partner agents are required to "protect the relationship between the client and their chosen lender, Rocket Mortgage. … Purposefully steering a client from Rocket Mortgage to another mortgage lender is prohibited," according to the network's terms and conditions.
Getting a referral to a Rocket Homes partner agent may serve you well if you've shopped lenders and want to work with Rocket Mortgage. It's still a good idea to interview referred agents, check out their websites and ask for references to make sure the professional is the right fit.