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Sierra Trading Post Black Friday 2014
Sierra Trading Post has released its Black Friday ad! Check it out below:
Best Sierra Trading Post Black Friday Deals From 2013
Outdoor retailer Sierra Trading Post invites customers to “love the deals” and “live the adventure.” The sports and adventure specialty store sells closeouts, overstocks and seconds. Thus, Sierra Trading Post promises to deliver popular brands at up to 70% off. Its products include clothing, shoes and gear for outdoor endeavors like hunting, running, fishing and snow sports. Plus, the retailer also offers items for the home and backyard.
Simplicity was key for Sierra Trading Post last year. Stores were open from 6 a.m. to 9 p.m. Black Friday. Deals continued from 8 a.m. to 9 p.m. Saturday and Sunday. The store released a humble, one-page Black Friday 2013 ad. The retailer’s ad may have been small, but it was mighty. Plus, shoppers who didn’t want to hassle with reading through the clutter and fine print of massive competitor ads could easily see the offers Sierra Trading Post had available.
Although the retailer decided against creating an ad filled with pages and pages of products boasting slashed prices, that didn’t mean discount seekers could count Sierra Trading Post out of the Black Friday game. There were still sales and incentives worthy of getting up early.
Here’s a breakdown of last year’s deals: First, the store’s most publicized deal was its extra-25%-off storewide promotion. Next, shoppers could receive a $10 eDeals Card for every $50 they spent. This promotion was valid all weekend long, and eDeals Cards were redeemable for the first two weeks of December.
There were also motivations to get in line early. The first 100 guests on Black Friday could take an additional 10% off everything they could fit into a Sierra Trading Post paper bag. The first 50 guests on Black Friday received a gift card. These cards had values of up to $500.
Sierra Trading Post also seemed to have a leg up on competitor Lands’ End, at least from a convenience standpoint. Bargain hunters who wanted to do less work on Black Friday likely appreciated Sierra Trading Post’s all-day, storewide sales, as opposed to the time-staggered doorbuster deals offered by Lands’ End.
Note that Sierra Trading Post operates only a select number of retail stores, in Idaho, Wyoming, Colorado and Nevada. For shoppers who don’t live in one of these states, the retailer also has an online storefront.
Sierra Trading Post store image: Source