
Ceri Roberts
Lead Writer & Content Strategist
Ceri Roberts is a Lead Writer and Content Strategist at NerdWallet, with expertise in business lending. Previously at GoHenry, the financial education app and debit card for kids, she has 25 years' experience in print and online journalism, and has written for publications including The Telegraph and The Times. Thanks to her long freelance career, Ceri keenly understands the challenges that business owners face, and is committed to finding practical solutions to support the small business community.
Ceri's picks
Compare Credit Cards
Finding the best credit card for you is essential. Choose carefully and you could save money on interest and fees, spread the cost of an expensive purchase, earn rewards, and…
The latest from Ceri
Compare Startup Business Loans
When it comes to setting up a new business, one of the most important steps is securing funding to invest in your big idea – and that’s exactly what startup…
Pricing as a solopreneur: Lessons from Lisa the Pet Sitter
After a 35-year career as a veterinary nurse, Lisa Gold set up as a sole trader. Her business, Lisa the Pet Vet Sitter, combines her love of animals with her…
Compare Short-Term Business Loans
If your business needs funding fast, a short-term business loan could be the answer. These loans are usually easy to apply for and some lenders release funds the same day,…
How to Transfer Credit Card Balances
There are three simple steps to transferring your credit card debt to a balance transfer card, but before you go ahead it’s vital to compare the amount you would save…
Compare Small Business Loans
Every small business is different, and so are the lenders. Compare loans built for small businesses, including startups, sole traders, and growing SMEs. Find out in minutes which lenders could…
Compare 0% Interest Credit Cards
If you’re planning an expensive purchase, an interest-free credit card is a handy way to spread the cost. Here we explain what to consider before you apply.
Compare Travel Credit Cards
A travel credit card can be a great way to avoid paying extra fees and charges when you’re abroad. Whether you’re a regular traveller, or just away for a couple…
Compare Sole Trader Business Loans
Finding the right sole trader business loan can help you manage cash flow, fund new equipment or support growth. Compare loans tailored to sole traders and check your eligibility without…
Money Transfer Credit Card
You can transfer cash straight into your bank account with a money transfer credit card, making it a useful way to clear an expensive overdraft or access a short-term loan.…
Compare Credit Builder Credit Cards
Credit builder credit cards are designed to show lenders that you can manage debt responsibly – increasing your credit score in the process. You may be eligible even if you…
Compare Limited Company Business Loans
Looking to grow your limited company or steady its cash flow? Business loans can provide quick access to the capital you need. Discover the types of limited company loans available,…
Compare Balance Transfer Credit Cards
You can save on interest when you transfer your credit card debt to a balance transfer card – which means you can pay it off much faster. Read on to…
Compare Credit Cards for Bad Credit
Some lenders offer credit cards for bad credit. These can be a useful way to spread the cost of a large purchase, and may even help you to rebuild your…
Compare Cashback Credit Cards
Cashback credit cards give you a cash reward when you spend. However, these rewards can be cancelled out by interest and charges unless you clear your bill in full each…
Compare Reward Credit Cards
The best reward credit cards could earn you hundreds of pounds each year in points, vouchers or Air Miles – but you only stand to save if you clear your…



