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How I Bought a Home in Madison, Wisconsin

July 31, 2018
Mortgages, Personal Finance
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In this series, NerdWallet interviews homeowners across the country about their unique homebuying journeys and the financial decisions that helped them get there.

Madison, Wisconsin, is known for a strong arts and food scene, a college-town vibe — and an increasingly competitive housing market. In fact, the median home value in Madison is currently $252,000 and is predicted to rise by 7.3% within the next year, according to Zillow.

We spoke with Jonas Gonstead, a 38-year-old credit union branch manager, about how challenging the homebuying process was for him and his husband, Rome, 33, a schoolteacher and artist. Their real estate agent, Vivienne Andersen, also shared tips for first-time buyers. (This transcript was lightly edited for clarity and length.)


» MORE: Wisconsin first-time home buyer programs of 2018

Jonas and Rome Gonstead with their dogs, BooBoo and KaiWinn, in front of their three-bedroom home in Madison. (Photo courtesy of Jonas and Rome Gonstead.)

What brought you to Madison?

About six months ago, we moved to Madison from the Twin Cities region to be closer to my friends and family. I’m originally from Wisconsin.

Why did you decide to buy a home there?

We had a beautiful house [for four years] in Red Wing, Minnesota, where we moved from. When we decided to relocate, I knew I wasn’t going to rent again. We sold the other house for around $270,000.

» MORE: Compare the costs of living in different cities

What were you looking for in a home?

In a dream world, we wanted something super sleek and modern with big, open spaces, since we like to entertain. But to get those expansive open spaces in Madison, you need to buy a mansion with six or seven bedrooms — so we kept looking.

We wanted to be in the heart of the action because we had always lived 15 to 30 minutes outside of a major city. We needed space for Rome’s art studio, a home office so I could work from home sometimes, a yard for our dogs, and a two-car garage. We didn’t want to go over $250,000.

What was your homebuying journey like?

We sold our Minnesota house in just four days and started house hunting in Madison immediately. We came down every weekend to look at places. We were out of our house and living in a hotel for three weeks until we finally closed in December 2017. It wasn’t fun to move in the winter.

It was really important for us to work with a real estate agent from the LGBTQ community because we’re part of that community as well. Our good friend told us about Vivienne, who was great and down-to-earth.

We made offers on nine different houses. The market was incredibly hard. One time we offered $15,000 over asking and still lost out. Things weren’t going well until we found our current home, which had been on the market for over six months because it wasn’t showing well. We landed at $246,000.

How did you know that the home was the one for you?

It’s not the house we envisioned, but it’s becoming home. It was built in 1961 and had been occupied by the same couple for the past 30 years. It’s a traditional three-bedroom, two-bathroom ranch-style house with a big living room, a fireplace, a decent-sized kitchen, a recreation room, a screened porch and a two-car garage.

We’ve done a lot in the past six months to put our personal stamp on it and have plans to add a master suite and remodel the downstairs. We’re not sure if this will be our forever home or just for the next five to 10 years.

What’s your approach to finance, and how did you save for the home and move?

I tend to do all of our finances. We used about $10,000 from the sale of our last home toward this one, but we also had some money saved up. The moving truck, movers and storage all added up.

We had to live in a hotel for a while, so we searched for deals and explained our situation to hotel management. A few gave us free parking, free Wi-Fi and meal passes, and didn’t charge for the dogs.

My employer didn’t offer a relocation package, but I asked for help with some of the hotel costs, which saved me about $1,500.

Vivienne negotiated the use of the garage in the new house during escrow so we could store our belongings while we were staying at the hotel.

» MORE: How much house can you afford?

Were there any surprises or challenges? Would you have done anything differently?

We had a short timeline because our other house sold so quickly. We also had to downsize quite a bit. (Our last home was 3,000 square feet; our current one is 1,800 square feet.)

Starting a new job while living in a hotel — and while Rome was still student-teaching — was a challenge. We might have been a bit more aggressive and bid higher with the first few homes.

What advice would you give to someone considering moving to Madison?

Buy your next house before selling the one you’re in. Had we sold our house later, we wouldn’t have had to live in a hotel.

Always have two preapproval letters. You never know when one might fall through, and it’s nice to have a backup plan.

A real estate agent’s advice for first-time home buyers in Madison

Andersen, the Gonsteads’ real estate agent, shares her advice for first-time home buyers in Madison:

Go north. Andersen says that many first-time home buyers are flocking to the more affordable northern side of the city, a revitalizing cluster of neighborhoods that includes Cherokee Park, Sherman Village and Whitetail Ridge.

$200,000 is the starting point. “The price range for first-time buyers in Madison is neighborhood dependent, but realistically, $200,000 is the minimum for a move-in-ready place,” says Andersen, adding that $250,000 is a “typical budget” for her younger clients.

Avoid lowballing. Given the current nature of Madison’s housing market, Andersen advises her clients to be realistic and competitive. “Some of my clients who insist on putting in lowball offers just keep getting turned down,” she says. “I tell them to go higher because I really want to help them find a home.”

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