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Victoria’s Secret Store Guide: The Best Victoria’s Secret Sales and Deals

May 8, 2015
Shopping, Store Savings Guides
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Victoria has a secret, but we have one, too — the secret to getting the best sales and deals at Victoria’s Secret, that is. Check out our top tips for shopping smart at the popular store.

About Victoria’s Secret

Victoria’s Secret is a women’s apparel and intimates store. The retailer is best known for its lingerie, fragrances, clothing and beauty items. Victoria’s Secret also owns the popular PINK brand.

Sale events

You may enjoy shopping at Victoria’s Secret year-round, but you’d probably enjoy it even more if you could grab the same products you love for a fraction of the price. Use this store sale calendar as a guide to the best times to buy at the popular retailer.

  • Semi-Annual Sale. Twice a year, Victoria’s Secret holds its well-known Semi-Annual Sale. Shop during these two seasonal sale events for big savings.
  • Black Friday. Like many other major stores, Victoria’s Secret holds a post-Thanksgiving Black Friday sale each November. Avid shoppers have grown to anticipate the release of a new Black Friday limited-edition tote bag each year — the retailer’s signature giveaway item.
  • Sales. Besides these specific promotional events, visit the “Sale” page on to stay up-to-date on limited-time savings opportunities.

Want to save money at Victoria’s Secret? Get an alert when there’s a great deal on Victoria’s Secret products.

Rewards program

Victoria's Secret Pink StoreDiehard Victoria’s Secret fans, and fans of the PINK line in particular, know the best way to be in the know about store happenings is to be a member of PINK Nation. This free loyalty program gives members ongoing offers and freebies, sneak peeks at the latest PINK products, access to PINK events and viewing of exclusive images. If you become one of the more than 9 million PINK Nation members, you can also get email updates delivered straight to your inbox.

For more expansive benefits, shoppers can become a Victoria’s Secret Angel. Angels are holders of an Angel Card, Angel VIP or Angel Forever credit card. Each of these cards earns points and eventually rewards gifts for purchases. Angels also receive a birthday gift, early access to Semi-Annual Sales and product update news. However, it’s important to note that all three of these are credit cards, and, as a general rule, NerdWallet doesn’t recommend retail cards as an ideal choice for a new line of credit.

Victoria’s Secret coupons

Much to the delight of bargain hunters, Victoria’s Secret regularly offers coupons and promotional codes. For the latest news on in-store and online offers, consider registering your email and home address to be put on the retailer’s mailing list. Coupon codes are also typically located at the bottom of the Victoria’s Secret homepage. For online purchases, there is a maximum of three codes per order.

In addition to traditional coupons and sales, at various times throughout the year, the retailer holds a Secret Rewards promotion. During such periods, customers who make a purchase of an allotted amount during a specified time frame receive a Secret Reward Card Code. Reward cards, which contain varying secret coupon amounts, can then be redeemed on a future purchase within the specified window. Keep an eye out for these special offers, particularly around the holidays.

Shipping and returns

When it comes to delivery of online orders, you won’t find a flat “free shipping on orders of $X or more” at Victoria’s Secret, as you might see at other stores. Rather, the retailer often offers various rotating free shipping offers on purchases of a certain product or orders above a certain amount. Check the site’s homepage for these, as you’ll likely need to enter a coupon code at checkout to take advantage of these offers.

If you do make a purchase online and need to return something, you’ll find a relatively hassle-free experience, as you can make returns either in-store or by mail. Return an item within 90 days of purchase, and you’ll receive a credit back to your original payment method. After 90 days, you’ll receive a merchandise credit. But be aware: If you opt to ship back an item using the retailer’s return service, Victoria’s Secret will deduct $5.99 from your refund to cover the shipping costs.

NerdWallet takes you shopping

Don’t settle for full price at Victoria’s Secret. With the store’s numerous sale events and limited-time promotions, you’ll do best waiting until the product you need (or want) is discounted.

Courtney Jespersen is a staff writer covering personal finance for NerdWallet. Follow her on Twitter @CourtneyNerd and on Google+.

Images of Victoria’s Secret store in Las Vegas and Pink store in San Francisco via iStock.