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Citi Double Cash Comes Out Ahead vs. Bank of America Customized Cash
For most, Citi's industry-leading cash-back card is the clear winner over Bank of America®'s offering, even with relationship bonuses factored in.
Claire Tsosie is a managing editor for the Travel Rewards team at NerdWallet. She started her career on the credit cards team as a writer, then worked as an editor on New Markets. Her work has been featured by Forbes, USA Today and The Associated Press.
Paul Soucy has led the Credit Cards content team at NerdWallet since 2015 and the Travel Rewards team since 2023 and has served as content director since 2024. He was an editor with USA Today, The Des Moines Register and the Meredith/Better Homes and Gardens family of magazines for more than 20 years. He also built a successful freelance writing and editing practice with a focus on business and personal finance. He was editor of the USA Today Weekly International Edition for six years and received the highest award from ACES: The Society for Editing. He has a bachelor's degree in journalism and a Master of Business Administration. He lives in Des Moines, Iowa, with his wife, Sarah; his two sons; and a dog named Sam.
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For almost any cardholder, the Citi Double Cash® Card can deliver significantly more cash back over time than the Bank of America® Customized Cash Rewards credit card will. Even if you have a Bank of America® account, and you're deciding between rewards and convenience, the Citi Double Cash® Card will probably still come out ahead.
Both cash-back cards are designed to reward you for everyday spending. But the Citi Double Cash® Card outperforms the Bank of America® Customized Cash Rewards credit card in just about every way. It offers the most rewards for the least cost and hassle, making it a true top-of-wallet card. But you'll need good-to-excellent credit to qualify.
The Citi Double Cash® Card features one of the highest cash-back rates you'll find on a flat-rate card. You'll earn an unlimited 2% cash back on your purchases: 1% back when you buy, and 1% back when you pay it off.
The Bank of America® Customized Cash Rewards credit card, by contrast, is more complicated and earns fewer rewards.
Earn $200 cash back after you spend $1,500 on purchases in the first 6 months of account opening. This bonus offer will be fulfilled as 20,000 ThankYou® Points, which can be redeemed for $200 cash back.
Bank of America® Customized Cash Rewards credit card
$200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Rewards
Citi Double Cash® Card
1% cash back on all purchases + 1% back on every dollar paid off.
Bank of America® Customized Cash Rewards credit card
3% cash back in a category of your choice (from a list of options) and 2% back on grocery stores and wholesale clubs for the first $2,500 of combined bonus category/ grocery store/wholesale club spending per quarter; after hitting that threshold, you’ll earn 1% back on these purchases.
1% back on all other purchases.
APR
Citi Double Cash® Card
0% intro APR on balance transfers for 18 months, and then the ongoing APR of 17.49%-27.49% Variable APR.
Bank of America® Customized Cash Rewards credit card
0% Intro APR for 15 billing cycles for purchases, and for any balance transfers made in the first 60 days. After the Intro APR offer ends, a Variable APR that’s currently 17.49%-27.49% will apply.
Loyalty bonus
Citi Double Cash® Card
None.
Bank of America® Customized Cash Rewards credit card
If you're a BofA Rewards® member, you can earn a 10% - 75% rewards bonus on every purchase.
Here's why the Citi Double Cash® Card is the better choice:
You'll likely earn more rewards in the first year
With the Bank of America® Customized Cash Rewards credit card, you get a bonus on every purchase thanks to the BofA Rewards® program — 10%, 25%, 50% or 75% more — if you have a checking account with Bank of America®. The higher the combined balance of your Bank of America® accounts, the higher your bonus.
In other words, instead of getting 3% back on gas, you could effectively be earning 3.3%, 3.75%, 4.5% or 5.25% back on gas, depending on your balances. (For more on how that works, see our BofA Rewards® page.)
But even if you were to qualify for that loyalty bonus and earn the sign-up bonus on the Bank of America® Customized Cash Rewards credit card, you'd still be better off with the Citi Double Cash® Card. NerdWallet calculated the cash back that a typical family could expect to earn on each card based on average household spending data from the Bureau of Labor Statistics, with the assumption that cardholders would use wholesale clubs primarily for grocery purchases. The Citi Double Cash® Card comes out slightly ahead in the first year, even when it isn't offering a sign-up bonus.
You'll earn more rewards in following years, too — in most cases
When you take the long view, the chasm in earnings between the two cards only deepens. Sign-up bonus aside, the Bank of America® Customized Cash Rewards credit card trails the Citi Double Cash® Card in rewards by more than $100 annually, assuming average household spending.
In fact, the Bank of America® Customized Cash Rewards credit card gains a substantial rewards lead of nearly $100 on the Citi Double Cash® Card only for people who have $100,000 in combined balances in their eligible Bank of America® accounts and can qualify for the 75% bonus. With the 50% bonus, the rewards are roughly equal to those you'd get from the Citi Double Cash® Card.
Most people can't qualify for these larger bonuses, though. Consider that the median value of a household's interest-earning assets — including savings accounts, money market deposit accounts, certificate of deposits, and interest-earning checking accounts — at financial institutions was $2,450 in 2011, according to the most recent U.S. Census Bureau data available.
The median value of an IRA or Keogh account in the same year — which only about 29% of households reported having in the first place — was $34,000.
Bank of America® Customized Cash Rewards credit card rewards are more complicated because of its spending caps and loyalty bonuses. It caps bonus rewards on combined gas and grocery purchases at just $2,500 per quarter. You also need to maintain certain balances in your accounts to qualify for the higher-tier BofA Rewards® bonuses.
The Citi Double Cash® Card is less of a hassle. It offers an unlimited 1% + 1% rewards rate on all categories, and you'll get those larger rewards regardless of how you spend your money or whether you bank with Citi.
The cost of convenience
The Bank of America® Customized Cash Rewards credit card has one big thing going for it: convenience. If you bank with Bank of America® and have the card, you'd have the advantage of seeing all your accounts and credit card in one online portal, and that's useful, without a doubt. But it's probably not $100-a-year useful.
Going with the Citi Double Cash® Card is a better choice in almost every case, even if it means keeping your accounts in different places. Follow the best rewards, rather than staying loyal to a single bank, and you'll save a lot more in the long run.
Whether you want to pay less interest or earn more rewards, the right card's out there. Just answer a few questions and we'll narrow the search for you.