The bottom line: EquityMultiple blends crowdfunding with a more traditional real estate investing approach that can lead to high returns. Unfortunately, it’s available only to accredited investors.
Pros & Cons
- Access to commercial real estate investments.
- Easy-to-use website.
- Possible high rates of return.
- Only open to accredited investors.
- High investment minimum.
- Complex fee structure that varies by investment.
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EquityMultiple is an online real estate company that allows accredited investors to invest in professionally managed commercial real estate. Accredited investors can use EquityMultiple's online platform to access real estate investments in different markets. EquityMultiple says it has returned $39.2 million to investors, and that it stands out from other real estate investing platforms by offering equity, preferred equity and senior debt investments.
EquityMultiple is best for:
Accredited investors looking to diversify through real estate.
Those who can comfortably invest $10,000 or more.
Individuals who want access to commercial real estate.
EquityMultiple at a glance
Accredited investors only.
As low as $5,000, but most often $10,000.
Investors may be able to sell shares in private transactions, but this is not guaranteed.
Varies by investment but ranges from 0.5% to 1.5% and is most typically 1%.
This is our judgement of how easy it is to find critical information on the EquityMultiple website, including platform fees, account minimum and redemption options (if offered).
This is our judgement of how easy it is to find critical information about investment offerings, including investment fees, risks, risk mitigation efforts, the process for vetting investments and how investment returns are distributed to investors.
Customer support options
Phone, email and chat Monday through Friday, 9 a.m. to 8 p.m. Eastern.
EquityMultiple features you should know
Accredited investors only: EquityMultiple may open up commercial real estate investments to individual investors, but those individuals need to be accredited. Accredited investors are defined as individuals with a net worth, or joint net worth with a spouse, of more than $1 million (excluding their home’s value), or an annual income of more than $200,000 ($300,000 with a spouse) in each of the past two years, with the expectation of maintaining that income going forward. Those with certain professional certificates or credentials may also qualify as accredited investors.
High investment minimum: The minimum varies by project, but starts at $5,000. A $10,000 minimum is more common, and additional shares are typically offered in increments of $5,000 above the minimum. The minimum for investments made through a self-directed IRA is $20,000.
Specialized investments: EquityMultiple offers senior debt, mezzanine debt, preferred equity, common equity, funds, opportunity zones and 1031 exchanges. Currently, the company also offers one nontraded REIT.
EquityMultiple says four of those investments are part of the “capital stack,” or the various ways a real estate investment gets funded. The biggest differences between them mostly have to do with risk level and payment priority order. Senior debt has the lowest level of risk and is paid out first, then mezzanine debt, then preferred equity and finally common equity — which offers no recourse if a borrower defaults, but has uncapped potential returns if the investment performs well.
Opportunity zones are tracts of land selected by the state and federal government that are designated for economic development. You can invest in opportunity zones through a tax-advantaged investment called an opportunity fund.
1031 exchanges allow real estate investors to use proceeds from the sale of a real estate investment to defer paying a capital gains tax when they buy an investment property “of like kind.”
Note: Many of these types of investments are very complicated and should not be entered into lightly. It’s always a good idea to talk with a financial advisor before adding a new asset to your portfolio.
High returns: The targeted rates of return are fairly high and depend on the type of investment.
Senior debt: 7% to 15% targeted annual rate of return.
Preferred equity: 7% to 15% targeted annual rate of return.
Common equity: 5% to 12% targeted near-term cash flow (annualized).
Of course, actual returns will vary and there is no guarantee that your investment will earn a return at all.
Typically debt and preferred equity investments give investors distributions either monthly or quarterly, though EquityMultiple stresses that each investment will differ, and it says to refer to specific investment documents to know each investment’s distribution timeline.
Investment time frames: The investment time frame varies by asset. EquityMultiple offers a range of investment structures. Here are the typical hold periods for each:
Senior Debt (flat rate of return): 9 to 24 months.
Preferred Equity (flat rate of return): 12 to 26 months.
Common Equity: 3 to 7 years.
Opportunity Zones: 10 years or more (in order to reap maximum possible tax benefits).
Keep in mind that these assets are illiquid, so if you think you may need your money before the timeframe is up, it may be best to consider other investment options.
Easy-to-use platform: Accredited investors start by creating an account. After receiving an email confirmation, you can register (which includes self-certifying that you are, in fact, accredited — though you won’t need to provide documentary evidence of this) and immediately start reviewing the investment offerings. Signing up for an account doesn’t require making a deposit, but if you decide to invest, you can link the funding source online.
Complex (and high) fees: Most investments on EquityMultiple charge an annual management fee between 0.5% and 1.5% with most landing at 1%. On common equity investments, EquityMultiple also receives 10% of profits at exit of the investment after investors have recovered their initial investment.
Because each investment listed on EquityMultiple’s platform is unique, each investment has its own fee structure. Some may include additional fees, but placement or origination fees are assessed to the sponsor, not the investor. To know exactly how much you would pay in fees for each investment, read the specific disclosure and registration statements. If you don’t understand the fee information, contact one of EquityMultiple’s representatives.
Newer investment platform: Like many of its real estate crowdfunding competitors, EquityMultiple is a newer company. Since the company was founded in 2015, it has had little time to establish a track record. The company itself is careful to remind investors that every investment carries risk, and that investors should read each specific investment’s documents carefully before making an investment.
» Compare before investing: Best real estate crowdfunding platforms
Is EquityMultiple right for you?
EquityMultiple’s unique set of investment opportunities gives accredited investors an easy way to diversify the real estate within their portfolio.
If you’re interested in allocating a small portion of your overall portfolio to real estate, and can do so while meeting EquityMultiple’s investment minimums, you might find a good fit in the platform.
However, it is important to note that EquityMultiple's investments are illiquid — meaning you won’t be able to get your investment back immediately, or in some cases for several years. Investing in real estate this way is a long-term game, and if you’re not prepared to wait it out, you may want to consider more liquid assets like publicly traded REITs.
» Curious about other options? Check out our guide on how to invest in real estate