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What Are Choice Points Worth?
In our most-recent analysis, NerdWallet found that Choice Privileges points are worth 0.8 cent each.
Meghan Coyle is an editor on the Travel Rewards team and the co-host of the Smart Travel podcast. She covers travel credit cards, airline and hotel loyalty programs, and how to travel on points. Meghan is based in Los Angeles and has a love-hate relationship with LAX.
Sam Kemmis is a former NerdWallet travel rewards expert specializing in airline and hotel loyalty programs. In a previous professional life, he wrote comedy until a nomadic lifestyle and a lifelong obsession with saving money turned his attention to travel rewards. He is no longer funny. His work has been featured by The Associated Press, The Points Guy and Fast Company. He has spoken about travel rewards at CardCon, the Altitude conference and AwardWallet's "Award Travel 101" podcast. He is based in Ojai, California, and teaches mindfulness meditation because that's what you do in Ojai.
Giselle M. Cancio is a former editor for the travel rewards team at NerdWallet. She has traveled to over 30 states and 20 countries, redeeming points and miles for almost a decade. She has over eight years of experience in journalism and content development across many topics.
She has juggled many roles in her career: writer, editor, social media manager, producer, on-camera host, videographer and photographer. She has been published in several media outlets and was selected to report from the 2016 Summer Olympics in Rio de Janeiro.
She frequents national parks and is on her way to checking all 30 Major League Baseball parks off her list. When she's not on a plane or planning her next trip, she's crafting, reading, playing board games, watching sports or trying new recipes.
She is based in Miami.
Updated
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This page includes information about these cards, currently unavailable on
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Nerdy takeaways
Choice points are worth about 0.8 cent each toward an award stay.
The Choice loyalty program uses dynamic pricing instead of an award chart.
Choice points are worth more than Marriott, Hilton and IHG points.
Curious how much your Choice Privileges points are actually worth?
The short answer: After a deep-dive analysis, NerdWallet values Choice points at 0.8 cent each. This is an average drawn from real-world data, not a maximized value. In other words, you should aim for award redemptions that offer 0.8 cent or more in value from your Choice points.
What does this value mean?
We determined that Choice points are worth 0.8 cent each by comparing several real-world redemptions when paying with cash or points.
Consider this the average value for making your reward redemptions. If you’re getting more than 0.8 cent per point in value, you found a good deal on points. If you’re getting less, consider looking for another redemption option (or just paying cash instead of using points).
This valuation can also give you a sense of the relative dollar value of a Choice promotion or whether you should transfer your credit card points to Choice Hotels. Choice is a transfer partner of American Express Membership Rewards and Citi ThankYou Points.
Keep in mind that this is only an estimate, and not a hard-and-fast cash value.
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How does it compare to other hotel points?
Choice hotel points are the third most valuable hotel points after World of Hyatt and Wyndham Rewards. It still beats some other big programs, such as Marriott, Hilton and IHG.
Hotel program
Value per point
IHG One Rewards.
0.6 cent.
Hilton Honors.
0.4 cent.
Hyatt.
1.8 cents.
Marriott Bonvoy.
0.8 cent.
Wyndham Rewards.
0.7 cent.
How much does it cost to book a room with Choice points?
Choice uses dynamic pricing to set the redemption rates for an award night. Nights start at just 8,000 points and could go as high as 100,000 points for all-inclusive resorts. You may also be able to use a combination of cash and points if you have at least 6,000 points.
Use the calculator below to figure out how much your trove of miles (real or hypothetical) is worth, based on this value.
Or likewise, use the calculator to evaluate the value of points required to book a room. Then, compare that to the advertised cash price to decide whether it’s better to book your room on cash versus points.
Frequently Asked Questions
How much are 10,000 Choice points worth? How much are 10,000 Choice points worth?
10,000 Choice points are worth $80.
How much are 25,000 Choice points worth? How much are 25,000 Choice points worth?
25,000 Choice points are worth $200.
How much are 50,000 Choice points worth? How much are 50,000 Choice points worth?
50,000 Choice points are worth $400.
How much are 80,000 Choice points worth? How much are 80,000 Choice points worth?
80,000 Choice points are worth $640.
How much are 100,000 Choice points worth? How much are 100,000 Choice points worth?
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