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The Blue Cash Preferred® Card from American Express is revamping its rewards structure and its look, making it potentially even more useful as an everyday card — although it may depend on what kind of spender you are.
Starting May 9, 2019, the card will offer the following additional rewards categories — on top of its existing rewards at U.S. supermarkets and U.S. gas stations — with no changes to its $0 intro annual fee for the first year, then $95. annual fee:
Earn 6% cash back on select U.S. streaming services. This includes Hulu, Netflix, Spotify and Pandora.
Earn 3% cash back on transit. This includes rideshares, tolls, taxis, buses, trains and parking fees.
Terms apply (see rates and fees).
The card is also discontinuing U.S. department stores as a bonus category. (Cardholders acquired before May 9 will continue to earn 3% back in that category until July 31, 2019, AmEx says.)
The revamp will include a new card design. Existing cardholders who want the new look must request it.
AmEx notes that the card, which was launched in 2011, is changing because customers' everyday spending habits have changed.
"What 'everyday' meant in 2011 means something different today," says Liz Bergman, vice president of U.S. lending products for American Express. "Today the average millennial has three streaming services, and one in five has cut the cord. This is the card for cord-cutters."
What's not changing?
Again, the annual fee is not increasing and will remain $0 intro annual fee for the first year, then $95.. The card will continue to earn:
6% cash back at U.S. supermarkets (on up to $6,000 per year in purchases, then 1%).
An unlimited 3% back at U.S. gas stations.
1% back on all other spending.
Is this a good deal?
The Blue Cash Preferred® Card from American Express has long been one of NerdWallet's favorite cash-back cards, as well as a standout in several specific categories, including:
The addition of streaming services and transit as bonus categories further cements the card's reputation as an excellent pick for everyday household spending — unless, of course, U.S. department store spending is a significant part of your budget.
But if you're one of the many households with a subscription to Netflix, Hulu or another eligible streaming service, or if a daily commute is a regular part of your life, these changes should come as welcome news, especially since there's no increase in the annual fee.
"Millennials are growing up, they're busy, they're time-strapped, and they're trying to figure out how to maximize that routine," Bergman says. "Where they spent five years ago is different than how they're probably spending today."