When launching your business, one of the most critical decisions is choosing an e-commerce platform. Your e-commerce platform determines how customers find your business, browse your products, and make purchases. To help you get started, we've researched and picked out some of the top platforms to help you manage your inventory, accept credit cards, and more. Your best e-commerce platform will fit your budget and be easy to use.
E-commerce-friendly features, including access to vendors and resources to build an online store from scratch using this platform; drop-shipping, curbside pickup and local delivery options.
Ability to automatically email customers who abandon carts and don’t complete purchases.
Tracks inventory, hides out-of-stock products and offers inventory analysis.
Setup is nearly instant.
Plans are month-to-month and easy to cancel if needed; you can also “pause” your store for no subscription fee, or “pause and build” for a reduced monthly fee.
Cons
No free plans available.
Live support is only available via chat, not phone.
Additional transaction fees apply if you don’t use Shopify’s in-house payment processing.
Shopify’s POS system is well-equipped to handle all the complexities that come with selling items via an online store. In all subscription tiers, you can set up an online shop and add products almost instantly, sell through multiple channels including social media, connect with vendors, automatically email customers who abandon their carts, process payments at reasonable rates and make sales in 133 currencies and multiple languages.
E-commerce-friendly features, including access to vendors and resources to build an online store from scratch using this platform; drop-shipping, curbside pickup and local delivery options.
Ability to automatically email customers who abandon carts and don’t complete purchases.
Tracks inventory, hides out-of-stock products and offers inventory analysis.
Setup is nearly instant.
Plans are month-to-month and easy to cancel if needed; you can also “pause” your store for no subscription fee, or “pause and build” for a reduced monthly fee.
Cons
No free plans available.
Live support is only available via chat, not phone.
Additional transaction fees apply if you don’t use Shopify’s in-house payment processing.
Shopify’s POS system is well-equipped to handle all the complexities that come with selling items via an online store. In all subscription tiers, you can set up an online shop and add products almost instantly, sell through multiple channels including social media, connect with vendors, automatically email customers who abandon their carts, process payments at reasonable rates and make sales in 133 currencies and multiple languages.
Offers a free mobile card reader and free POS software plan.
Can subscribe to related services, such as payroll, that integrate with its POS system.
No termination fees or long-term contracts.
No chargeback or PCI compliance fees.
Cons
Complex businesses might prefer a processor that integrates with more specialized POS systems.
Square's product lineup is modular, but its POS system works well enough as a stand-alone product. Pricing is competitive, making it a solid option for many small businesses.
Offers a free mobile card reader and free POS software plan.
Can subscribe to related services, such as payroll, that integrate with its POS system.
No termination fees or long-term contracts.
No chargeback or PCI compliance fees.
Cons
Complex businesses might prefer a processor that integrates with more specialized POS systems.
Square's product lineup is modular, but its POS system works well enough as a stand-alone product. Pricing is competitive, making it a solid option for many small businesses.
Feature list may be overwhelming for small businesses.
Limited features for selling physical products.
Storage space limitations.
Wix is a website builder for individuals and businesses alike, but this review focuses on Wix’s e-commerce website builder capabilities. In that space, Wix stands out for its appointment booking and ticket sales tools. It also offers special features that make Wix a good fit for hotels, restaurants and fitness businesses.
Wix’s customization options don’t end there — and it actually offers so many choices that Wix may become overwhelming. If you run a smaller e-commerce business with few staff members, you might prefer a simpler option. Also, if you primarily make money by selling physical products, other platforms have more advanced tools for inventory management and shipping than Wix.
Feature list may be overwhelming for small businesses.
Limited features for selling physical products.
Storage space limitations.
Wix is a website builder for individuals and businesses alike, but this review focuses on Wix’s e-commerce website builder capabilities. In that space, Wix stands out for its appointment booking and ticket sales tools. It also offers special features that make Wix a good fit for hotels, restaurants and fitness businesses.
Wix’s customization options don’t end there — and it actually offers so many choices that Wix may become overwhelming. If you run a smaller e-commerce business with few staff members, you might prefer a simpler option. Also, if you primarily make money by selling physical products, other platforms have more advanced tools for inventory management and shipping than Wix.