Male
$31 /month
Female
$26 /month
Banner Life offers a wide range of policies and riders, but the minimum term policy amounts may be higher than some consumers want.
Rating Breakdown
Financial strength rating
Exceptional
Online purchase
No
NAIC complaints
Fewer than expected
Policies offered
Term & permanent
A good fit for those seeking longer term life insurance policies.
If you’re shopping for straightforward permanent coverage, choose one of the companies from our best whole life insurance list.
About Banner life insurance
Banner’s 35-year and 40-year term policies are fairly rare in the industry, but the company doesn’t offer whole life insurance and you’ll have to speak to an agent if you're considering universal life insurance.
Banner also made our list of the cheapest life insurance companies for 2026.
Banner Life earned 4.7 stars out of 5 for overall performance. NerdWallet’s ratings are determined by our editorial team. The scoring formula takes into account consumer experience, complaint data from the National Association of Insurance Commissioners and financial strength ratings.
» MORE: Best life insurance companies
Where Banner Life stands out
Banner stands out thanks to its financial strength and low volume of consumer complaints. That financial strength is key for those who choose Banner’s 35- and 40-year term life policies — it indicates the company will still be around to pay out your policy decades down the road or support a conversion to permanent life insurance.
Where Banner Life falls short
If you’re interested in whole life insurance, the most basic type of permanent coverage, you’ll have to look elsewhere. The only permanent policy Banner sells is universal life insurance.
More Nerdy Perspective
Banner life insurance policies


Term life insurance. Open to people ages 20 to 75, Banner’s term life insurance policies last 10, 15, 20, 25, 30, 35 or 40 years. Term policies are convertible, which means you can upgrade to permanent life insurance before a deadline. Coverage amounts range from $100,000 to $10 million, and all term policies include an accelerated death benefit rider, which allows you to access up to 75% of your policy’s death benefit (max $500,000) if you’re terminally ill.
You may be able to add a child term rider for an extra charge, which covers your kids under your policy until they turn 25. Also available is a stacking term rider, which tops up your coverage for a period of time.
How does a "stacking term rider" work?
For example, you could buy a 25-year term policy with a 10-year term rider, giving you a higher total death benefit in the first 10 years of coverage while you pay off your mortgage.
Universal life insurance. The company’s universal life insurance policies offer flexible premium payments and death benefits as your needs change. The “short-pay” option gives you the option to pay off your policy early but keep coverage in effect.
Banner can issue policies up to age 85. An accelerated death benefit is included free.
» MORE: Compare life insurance quotes
Banner sample life insurance rates
Below are monthly rates for a 20-year, $500,000 term life insurance policy from Banner. These are sample rates for a nonsmoking man and woman in excellent health — the final quote you’re offered will depend on factors like your age, health, lifestyle, occupation and driving record.
Age | Monthly rate - man | Monthly rate - woman |
|---|---|---|
20 | $18.04 | $14.98 |
30 | $18.68 | $15.89 |
40 | $30.92 | $25.64 |
50 | $75.49 | $58.68 |
60 | $236.83 | $158.27 |
Source: Insurer's site. Rates reflect the super preferred class and were generated on 11/14/25. | ||
Banner customer complaints and satisfaction
A strong sign of consumer satisfaction is how many people complain about their insurance company to state agencies. Over three years, Banner has drawn fewer than the expected number of complaints to state regulators for a company of its size, according to a NerdWallet analysis of data from the National Association of Insurance Commissioners.
- What Reddit users say about Banner
Reddit is an online forum where users share their thoughts in “threads” on various topics. The popular site includes plenty of discussion on financial subjects like life insurance, so we sifted through Reddit forums to get a pulse check on how users feel about insurers. People post anonymously, so we cannot confirm their individual experiences or circumstances. The comments on Reddit about Banner are generally positive, with people praising its affordable rates (especially for healthy applicants) and easy quoting process. Others call out the company’s financial strength and policy terms up to 40 years. However, some Redditors question Banner’s options for converting a term policy to a permanent policy. Others note that Banner’s accelerated death benefit rider applies only to terminal illnesses. Some other insurance companies may also let you access your death benefit in other circumstances, such as being diagnosed with a chronic or critical illness.
How Banner’s customer experience stacks up
The website of Banner’s parent company, Legal & General, is easy to navigate and shares some policy and rider details. You can learn about the different types of life insurance available and get a quick quote for term life insurance. There’s a “contact us” link on each page in case you need to speak with customer service. You can also use the site’s agency locator to find a representative near you.
We tried calling Banner to ask a few basic questions about the company’s policies. It took us a while to find the right path through the automated phone system, and then there was a wait to speak with a live agent. We gave up after a few minutes.
Banner doesn’t have a mobile app or live chat function. And while there is no specific pricing information on the company’s website, Banner does advertise that its term life insurance could cost you as little as $8 per month.
What it’s like to apply for a policy with Banner
You can get a quick quote for term life insurance from the homepage of Banner’s parent company, Legal & General. On the first screen, you’ll enter your birthday, gender, height and weight.
You’ll then put in your ZIP code, smoking status, and the term length and coverage amount you want. After you hit “next,” you’ll see an estimate of your monthly premium.
From that point, you’ll need to enter personal data and speak with an advisor to continue your application.
Screenshot captured by our editorial team on October 16, 2025.
How Banner compares to other insurers
Banner | New York Life | MassMutual | |
|---|---|---|---|
Star rating | |||
Financial strength | Exceptional. | Exceptional. | Exceptional. |
NAIC complaints | Fewer than expected. | Fewer than expected. | Far fewer than expected. |
J.D. Power ranking | N/A | #8 out of 22. | #6 out of 22. |
Policy types offered | Term & permanent. | Term & permanent. | Term & permanent. |
Online experience | Can get a quote, apply for a policy, change beneficiaries and file a claim online. | Can change beneficiaries and file a claim online. | Can change beneficiaries online. |
Transparency on website | Average. | Above average. | Average. |
Best for | Overall life insurance. Term life insurance. Whole life insurance. Seniors. Mutual life insurance. Veterans. | Overall life insurance. Whole life insurance. Seniors. Mutual life insurance. Universal life. 40- and 50-year-olds. | |
Read full reviews |
More about Banner life insurance
Banner Life is owned by Legal and General America and offers life insurance nationwide. William Penn, a sister brand of Banner Life, issues life insurance to its New York customers.
Banner also offers pet insurance through its partner, Lemonade.
How to contact Banner Life
Banner Life can be reached by:
Phone: Call 301-279-4800 or 800-638-8428 on weekdays from 8 a.m. to 5 p.m. ET.
Email: Send a message to customerservice@bannerlife.com.
Live chat: Not available.

Frequently asked questions
Is a medical exam required to get Banner life insurance?
Is a medical exam required to get Banner life insurance?
It depends. While many people need a life insurance medical exam to be approved for coverage, the company may waive the requirement for certain applicants. The healthier you are, the more likely you are to qualify for an exam-free underwriting process, according to the company.
What happens when my Banner life insurance term ends?
What happens when my Banner life insurance term ends?
If you’re still alive when your life insurance policy reaches the end of its term (such as 20 or 30 years), your policy will simply expire, and your beneficiaries won’t get the death benefit. If you still need coverage, you may be able to renew your existing Banner policy or convert it to a permanent one. Note that both options may cost more than your original term policy.
Who owns Banner Life?
Who owns Banner Life?
Banner Life Insurance Company and William Penn Life Insurance Company are owned by Legal & General Group America (LGA). Legal & General was founded in London in 1836 and has been operating in the United States selling life insurance for more than 70 years.
How we rate the best life insurance companies
✅ 445 life insurers reviewed
📝 210 policies assessed
🔢 1,515 data points analyzed
📊 Star rating categories
When NerdWallet evaluates life insurance companies, our editorial team considers the insurer's strengths and weaknesses, as well as the things that matter most to customers buying a long-term financial product. We then weigh these factors carefully:
💰 Financial strength (35%). We use AM Best ratings to confirm an insurer’s financial stability and ability to pay claims far into the future. The top life insurance companies have an exceptional financial strength rating of A+ or A++ (Superior).
🗣️ Consumer complaints (35%). Our top-rated life insurance companies have fewer than the expected number of complaints to state regulators over a three-year period, according to the National Association of Insurance Commissioners — so you can expect a smoother customer experience.
☎️ Consumer experience (20%). Insurers who allow consumers to contact them by email, phone and live chat earn the highest scores. The same goes for insurers who support online quotes, beneficiary changes and claims.
👀 Transparency (10%). Our methodology gives higher scores to transparent insurers who clearly display information about their policy options, coverage amounts and term lengths (if applicable) on their site.
⭐ What our star ratings mean
Companies with 5 stars are exceptional, with strong financials, diverse policy lineups and great reputations for customer service.
Companies with 4.5 stars are excellent, with solid financials and policy offerings, and good customer service track records.
Companies with 4.0 stars are good, and potentially great for people looking for niche coverage options.
Companies with 3.5 stars or fewer could do better in certain categories, like financial strength and customer complaints.
NerdWallet does not receive compensation for our star ratings or our reviews. Read more about our life insurance ratings methodology and editorial guidelines.
