IPhone Black Friday 2020 Deals: Are They Worth It?

Big-box stores like Target and Walmart offered some of the best iPhone deals in 2019.

Lauren SchwahnOctober 15, 2020

Many or all of the products featured here are from our partners who compensate us. This may influence which products we write about and where and how the product appears on a page. However, this does not influence our evaluations. Our opinions are our own.

“NerdWallet is here to help you win Black Friday, while leaving your budget intact. We spend the time, you save the money. Visit regularly for holiday shopping tips and announcements about your favorite retailers. Black Friday is Nov. 27.”

Apple announced the new 5G-capable iPhone 12 series in October, just in time for the start of Black Friday sales. The later-than-usual announcement, along with this year’s unusual circumstances, means the upcoming iPhone deals are somewhat of a wild card.

If retailers and cell phone carriers repeat trends from past Black Fridays, you’ll likely see old and new iPhones discounted, bundled with gift cards or in some cases, free. But you may not qualify for a deal unless you’re with a specific carrier or on the right plan, so read the details closely.

Here’s how the deals are shaping up for 2020.

What are the best Black Friday iPhone deals in 2020?

Still waiting for the best 2020 iPhone Black Friday deals? So are we. Keep checking back, because we'll post them here as soon as we get the details. In the meantime, take a look at what happened in 2019 for an idea of what you can expect this year.

What were the best Black Friday iPhone deals in 2019?

Last year’s top deals were spread among cell phone carriers and big-box retailers. Standouts included:

  • AT&T offered the iPhone XR (64GB) for free after statement credits when customers activated a new line on a qualifying plan. The deal was available from Nov. 22 through December.

  • Target gave away a $200 Target gift card with qualified activation of an iPhone 11 or iPhone Xs (various versions) with Verizon or AT&T. The deal started on Black Friday at 7 a.m. and ran through Dec. 1.

  • Walmart shoppers could get a $450 eGift card when they bought a new iPhone XS and activated it on a purchase installment plan with AT&T, Sprint or Verizon. Gift cards were also available for the iPhone XS Max or XR ($400) and the iPhone 11, 11 Pro and 11 Pro Max ($300). Trading in an eligible phone could earn shoppers up to $250 more on a separate eGift card.

Double down this Black Friday

You could earn an extra 2%-10% cash back this Black Friday – all with the NerdWallet app.

How to decide if it’s worth it

Black Friday deals are worth pursuing if you meet the right plan or network criteria. You’ll have more bargains to choose from if you’re open to purchasing a past-generation iPhone.

But electronics deals will continue into December. If these offers don’t hit the mark, the right one could be just around the corner.

How to budget for an iPhone

IPhones can come with big price tags. If you’re planning to add one to your Black Friday shopping list, make sure it fits into your budget. Using the 50/30/20 budget, you should spend no more than 30% of your monthly income on “wants.”

Purchasing a new iPhone shouldn’t interfere with your other expenses. Shop around at different retailers and compare several models and sizes to find a phone in your price range.

We want to hear from you and encourage a lively discussion among our users. Please help us keep our site clean and safe by following our posting guidelines, and avoid disclosing personal or sensitive information such as bank account or phone numbers. Any comments posted under NerdWallet’s official account are not reviewed or endorsed by representatives of financial institutions affiliated with the reviewed products, unless explicitly stated otherwise.