To fans of Victoria’s Secret, the store’s Semi-Annual Sale is nothing short of a retail holiday. Those shoppers revel in the opportunity to fill their pink-and-black bags with goodies chosen from a vast selection of big price cuts on thousands of items in the store.
If you’re new to the sale, or even if you’ve shopped it in the past, we have everything you need to know — including when it happens and whether you should check it out.
What is it?
The Victoria’s Secret Semi-Annual Sale is the retailer’s signature discount event. During the highly anticipated sale, which is offered online and in store, the retailer drastically slashes prices (we’re talking 50% or more off) on a wide selection of products.
The Victoria’s Secret Semi-Annual Sale isn’t the only way to save at the women’s apparel and intimates store. For more tips, consult our Victoria’s Secret Store Guide.
When is it?
As its name states, this blowout sale happens twice a year. Usually, you can expect it to land near the start of the year — when winter styles are all the rage — and midway through the summer months when swimsuits take center stage. The latest installment of the sale launched on June 4.
Traditionally, holders of the Victoria’s Secret Angel Card are granted early access to the sale as one of the perks of having the store’s credit card.
What are the deals?
So, you’ve probably caught on by now: This sale is big in the world of Victoria’s Secret. It’s anticipated and hyped, yes. But packed full of deals? Let’s take a look.
The June 2018 sale includes discounts of up to 60% off almost two thousand styles.
The retailer also offered up to 60% off as part of the January 2018 event. Select bras, beauty items and sport apparel were on sale.
The June 2017 edition of the sale included discounts of up to 50% off more than a thousand styles. The January 2017 sale also boasted lots of low prices, including bras starting at $9.99 and panties starting at $3.99.
In addition to reduced prices, online shoppers can often take advantage of free shipping via online promotional codes as well. Victoria’s Secret also has been known to host tote giveaways and buy one product, get another free offerings.
Is it worth it?
The simple answer — yes. Aside from Black Friday (when Victoria’s Secret gives away tote bags and features steep discounts), the Semi-Annual Sale is the best way to grab your favorite Victoria’s Secret products and fashions for way less than you’d pay at other times of the year.
But remember that you won’t be the only one waiting for the sale. Be prepared for selections to sell out fast. If you want to avoid the crowds, make your purchases online.
This post was updated. It was originally published on Sept. 15, 2015.