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Farmers Business Insurance 2023 Review: Pros, Cons, Coverage Options
Farmers business insurance is best for shoppers who already have home or auto insurance with the company.
Randa Kriss is a senior writer and NerdWallet authority on small business. She has nearly a decade of experience in digital content. Prior to joining NerdWallet in 2020, Randa worked as a writer at Fundera, covering a wide variety of small-business topics and specializing in the lending and banking spaces. Her work has been featured in The Washington Post, The Associated Press, MarketWatch and Nasdaq, among other publications. She has also hosted a webinar as part of the SBA's 2024 National Small Business Week Virtual Summit. Randa is passionate about helping small-business owners make educated financial decisions, especially when it comes to affordable funding. She is based in New York City.
Mary Flory leads NerdWallet's growing team of assigning editors at large. Before joining NerdWallet's content team, she had spent more than 12 years developing content strategies, managing newsrooms and mentoring writers and editors. Her previous experience includes being an executive editor at the American Marketing Association and an editor at news and feature syndicate Content That Works.
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A notable player in the home and auto insurance space, Farmers offers a variety of insurance products for small-business owners. The company provides business insurance in 36 states and has a network of local agents that can help you get a quote and buy a policy.
If you already have auto or home insurance through Farmers — or plan on purchasing a policy — you can benefit from multiline discounts. But there isn't much else that sets Farmers' business insurance coverage apart. Plus, Farmers doesn't offer professional liability insurance or the option to get a quote or buy a policy online.
Save up to 30% on business insurance
NerdWallet Small Business helps you get real-time quotes from 30+ insurers, and instant access to your Certificate of Insurance (COI) through our partner, Coverdash.
Farmers also offers what it calls “cheat sheets” for different types of businesses. These “cheat sheets” outline industry-specific insurance options based on the type of business you have and suggest the coverage that might protect you against typical risks.
Farmers breaks down coverage suggestions for the following:
Commercial property insurance can protect your business property from damage caused by weather events, fire and other hazards. With Farmers, your business property insurance can also include coverage for:
General liability insurance protects your business in the case of third-party claims of bodily injury or property damage, like if someone slips and falls and files a lawsuit. This type of business insurance can cover the costs of legal defense and legal damages.
With Farmers, your liability insurance can cover standard injuries and lawsuit damages, as well as additional coverage:
NerdWallet Small Business helps you get real-time quotes from 30+ insurers, and instant access to your Certificate of Insurance (COI) through our partner, Coverdash.
With Farmers, you'll have to work with an agent to get a quote and determine the coverage that meets your needs.
Although you can enter your ZIP code and click “get a quote” on the Farmers website, you cannot actually receive a quote online. Instead, you can fill out a business quote request form, providing information about your business — then submit it to local Farmers agents. An agent will then contact you to discuss your commercial insurance needs and set you up with a policy.
You also have the option to use the Farmers search function to connect with an agent in your area and request a quote directly from them.
Farmers customer service
You can call Farmers claim services and the payment center 24 hours a day, seven days a week. You also have the option to file a claim or make a payment online.
When you file a claim, your case will be assigned to a single representative or a team of specialists who will work with you to handle and resolve your claim. You will be able to check the status of your claim online.
If you have a claims-related question, you can use the claims chat on the Farmers website. This live chat is available daily from 8 a.m. to 9 p.m. CT.
For additional customer assistance, you can reach Farmers representatives by phone, Monday through Friday from 7 a.m. to 11 p.m. CT, and Saturday and Sunday 8 a.m. to 8 p.m. CT.
The cost of business insurance varies based on several factors — your industry, location, property value and previous claims history — as well as the specific coverage you choose. Your deductible and policy limits will also play a role in the overall cost of your business insurance.
Farmers does not provide information on its website about the average cost of any of its commercial insurance coverage. The best way to get a sense of how much a policy will cost your business is to contact a Farmers agent in your area for a quote.
Methodology
Business insurance ratings methodology
NerdWallet rewards business insurance companies for reliability and good service. We calculate star ratings based on scores in about a dozen categories. These include:
Each company's financial strength.
How many complaints customers made relative to its market share.
Our editorial team routinely fact-checks and updates these data points. We also adjust our scoring on an ongoing basis. This helps our star ratings reflect changing industry norms. For instance, in 2026, we began evaluating how easy insurers make it to add an additional insured.
Our ratings are a guide. But insurance policy details and prices can vary widely. We encourage you to shop around and compare several insurance quotes.NerdWallet does not receive compensation for any reviews. Read our editorial guidelines.
Insurer complaints methodology
One key factor in our star ratings is how many complaints insurance companies get. Here's how we arrive at that score.
Disappointed customers can file a complaint with their state's insurance department. The National Association of Insurance Commissioners (NAIC) collects, analyzes and groups complaints by business line and insurance company every year. A business line is a specific type of coverage, like workers’ comp.
Then, the NAIC calculates a complaint ratio for each company. It divides the company's share of complaints by its share of total premiums for each line of business. It then adds these ratio values to their official complaint index.
A complaint ratio of 1 means a company received about the expected number of complaints relative to its size.
A ratio of 2 means it received twice as many complaints as expected.
A ratio of 0 means it received half as many complaints as expected.
NerdWallet obtains the raw NAIC data every year. We aggregate results at the company level and fact-check these results. Then we calculate a three-year average of each insurer's complaint ratio and convert it to a score for our star ratings.
Business insurance star ratings consider complaints about two lines of business: commercial liability and commercial property. We analyze complaint data on commercial auto and workers' comp policies too. But we don't currently incorporate these into our ratings since they're less universal.