NerdWallet Best-Of Awards 2024

Smart decisions start with our list of top investing products

Our Nerds investigated investment selection, fees, and customer feedback to bring you the best online financial advisors and investing brokerage accounts of 2024. While some winners may be partners, this didn't influence our decisions.

Check out the winning investing products

BEST BROKER FOR BEGINNING INVESTORS

Fees

$0

per trade for online U.S. stocks and ETFs

Account minimum

$0

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Fidelity is a perennial winner here. It offers a high interest rate on uninvested cash, over 3,000 no-transaction-fee mutual funds, extensive investor education and more than 200 physical branches.

Read our methodology

BEST ONLINE BROKER FOR ADVANCED TRADERS

Interactive Brokers IBKR Lite
Learn More

on Interactive Brokers' website

Fees

$0

per trade

Account minimum

$0

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Interactive Brokers wins for its huge investment selection, highly rated advanced trading platforms and low margin rates.

Read our methodology

BEST ONLINE FINANCIAL ADVISOR

Zoe Financial
Learn More

on Zoe Financial's website

Fees

Varies by Advisor (free initial consultation)

Account minimum

$150,000

Promotion

3-Month Satisfaction Guarantee

Why our Nerds love it
why nerds love it icon

Zoe Financial will help you find a carefully vetted advisor who can assist you with retirement planning, investing, tax strategy and more.

Read our methodology

BEST ROBO-ADVISOR FOR LOW-COST INVESTING

Vanguard Digital Advisor
Learn More

on Vanguard's website

Fees

0.15%

per year (approximately)

Account minimum

$100

Promotion

No advisory fees

your first 90 days of Vanguard Digital Advisor investment management (Enrollment requires a Vanguard account with a minimum of $100)

Why our Nerds love it
why nerds love it icon

Vanguard Digital Advisor wins again for its low management fees, low investment expense ratios and no additional account fees.

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BEST ONLINE BROKER FOR IRA INVESTORS

Fees

$0

per trade for online U.S. stocks and ETFs

Account minimum

$0

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Fidelity’s low fees, retirement tools and selection of expense-ratio-free index funds make it a smart choice for retirement investors.

Read our methodology

BEST ROBO-ADVISOR FOR PORTFOLIO OPTIONS

Wealthfront
Learn More

on Wealthfront's website

Fees

0.25%

management fee

Account minimum

$500

Promotion

Get a $50 customer bonus

when you fund your first taxable investment account

Why our Nerds love it
why nerds love it icon

Wealthfront offers ETFs from 12 asset classes, a socially responsible portfolio and access to cryptocurrency trusts. Clients can also customize their portfolios.

Read our methodology

BEST APP FOR INVESTING

Fees

$0

per trade for online U.S. stocks and ETFs

Account minimum

$0

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Fidelity wins again for its all-star lineup of trading tools, research providers and low fees, all offered in a highly rated mobile app.

Read our methodology

BEST ONLINE BROKER FOR BOND INVESTORS

Fees

$0

per trade for online U.S. stocks and ETFs

Account minimum

$0

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Fidelity's large selection of bonds comes with either minimal or no additional trading costs, alongside the strongest educational resources and customer service of any broker.

Read our methodology

BEST ROBO-ADVISOR FOR IRA INVESTORS

Fees

0%

management fee

Account minimum

$5,000

Promotion

None

no promotion available at this time

Why our Nerds love it
why nerds love it icon

Schwab's $0 account management fee, strong customer support and variety of portfolio options make it a clear choice for retirement planning.

Read our methodology

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Frequently asked questions

NerdWallet is not an investment advisor and does not provide investment advice. The list provides information and education for potential investors. NerdWallet does not offer advisory or brokerage services, nor does it recommend or advise that investors buy or sell particular stocks or securities.