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Make the most of your Best-Of Awards win

Use NerdWallet’s trusted third-party endorsement to strengthen your brand’s credibility, stand out in a crowd, and convert customers. From video and billboards to email and social posts, anything is possible.

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The benefits of using our Best-Of Awards badge

According to the September 2022 NerdWallet Brand Tracker, 45% of people aware of the Best-Of Awards say the program is “a trusted seal of approval.” Partners who use our endorsement are able to leverage our strong brand trust.

A 2021 NerdWallet consumer survey found that the number of people very interested in learning more about a product increased by 45% when the product had our endorsement.* That means more ad clicks and website visits for your brand.

The same NerdWallet consumer survey found that when a product had our endorsement, the number of people very likely to apply for the product increased by 55%.**

Where to showcase your Best-Of Award

Brands use their winner status in all kinds of creative ways to grab attention. Big, small, print, digital — whatever you’re building, we’ve got a badge for it.
PREVIOUS WINNER CREATIVE EXAMPLES

Download your files

The moment you’ve been waiting for! Get your badges, templates, press release, and usage guidelines below.

Announce your win in three easy steps

step 1

Agree to our Terms of Use

By downloading a badge or other Awards asset, you are agreeing to our Terms of Use.

STEP 2

Use approved language and trademarks

When mentioning your award win in marketing materials, please be sure to use the full and exact name of your award as outlined below. In addition, please be mindful of trademark requirements.

Language and trademark specifics
When describing your win, please use:
[PRODUCT NAME], NerdWallet's 2023 winner for [AWARD].

Whenever you use NerdWallet’s logo or badge in your marketing materials, you must include this legal trademark line as close to the mention as possible:
"©2017-2023 and TM, NerdWallet, Inc. All Rights Reserved."

step 2

Use approved language and trademarks

When mentioning your award win in marketing materials, please be sure to use the full and exact name of your award as outlined below. In addition, please be mindful of trademark requirements.

Language and trademark specifics
When describing your win, please use:
[PRODUCT NAME], NerdWallet's 2023 winner for [AWARD].

Whenever you use NerdWallet’s logo or badge in your marketing materials, you must include this legal trademark line as close to the mention as possible:
"©2017-2023 and TM, NerdWallet, Inc. All Rights Reserved."

step 3

Send us your materials for review

Please send your final materials to [email protected] and allow 48 hours for a response. And remember — the fastest way to get your materials approved is to follow the guidelines above.

Frequently asked questions

*With a NerdWallet Best-Of Awards endorsement, those very interested in learning more about the product increased from 11% to 16%.
**With a NerdWallet Best-Of Awards endorsement, those very likely to apply for the product increased from 9% to 14%.