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What is Poshmark?
Poshmark is an online marketplace and social community for clothing, shoes and fashion accessories. Think of it as Instagram for your closet. Users can follow one another, scroll through a shoppable feed and “like” and comment on posts. Poshmark operates as a website and app.
With tens of millions of users, Poshmark is also one of the leading resale platforms. If you’re interested in selling clothes to make money, you can benefit from its substantial audience and user-friendly approach. Here’s how to sell on Poshmark.
How to start selling on Poshmark
It takes a few simple steps to become a Poshmark seller. Here’s how the selling process works:
Create an account. Visit the Poshmark website or download the app. You can sign up using an email address or your Facebook or Google account.
Edit your profile and settings. After logging in, update your information and preferences through the account menu. You can add your location, set up seller discounts, connect social media accounts and more.
Create a listing. Upload photos of the item you’re selling or snap them directly through the app. Then, add a description and details, such as size, color and price.
Share it. As you click through to submit your listing, you’ll have the option to share it to your connected social media networks. You can also add your item to ongoing “Posh Parties,” which are virtual shopping events built around specific themes, brands or categories.
Make the sale. Buyers can purchase your item outright or “make an offer.” Haggling is common in the Poshmark community, so don’t be surprised if interested shoppers try negotiating. You can accept, reject or counter offers.
Ship the item. Poshmark emails you a prepaid shipping label with your sale confirmation. (The buyer pays the shipping cost.) You’re responsible for printing the label, packing up the item and mailing the order.
Get paid. Poshmark issues payments within three days of delivery to the buyer. You can get paid by direct deposit or check.
You don’t pay to list items. But when you make a sale, Poshmark takes a cut. The fee is $2.95 for sales under $15 and 20% for sales of $15 or more.
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How to make more money on Poshmark
Almost anyone can create a listing, but not everyone will succeed as a seller. As you’re getting started, check out Poshmark’s tips for landing your first sale. Here are more suggestions to make your sales easier and more lucrative.
Carefully craft your listing
Your listing should be aesthetically pleasing and accurately represent what you’re selling. Neatly arrange items and take clear, well-lit photos to help interested buyers gauge the style, color and quality. Ideally, you'll have more than one photo (Poshmark allows up to 16 per listing). For example, if you’re selling a jacket, include pictures of the front and back as well as up-close images of buttons, pockets and other details.
Wording is important too, so be specific when writing the title and description: What material is the item made of? What condition is it in? Are the pockets functional or decorative? Remember to check for typos before posting.
Set a fair price
If you price your merchandise too high, it might not sell; if it's too low, you’ll barely make a profit. To find a happy medium, search the marketplace for similar items and note their prices.
When you enter a list price, Poshmark factors in the selling fee and shows you how much you’ll earn from the sale. If your listing goes several days or weeks without getting any bites, try lowering the price to spark some interest.
Interact with the community
Lean on Poshmark’s large user base to make connections and build your reputation. The more you engage on the platform, the more visibility your listing is likely to get. There are several tactics you can try: attend Posh Parties, respond to comments, follow other sellers and like or share their listings. They’ll often return the favor.
Expand your reach
To boost your chances of a sale, you’ll want to get as many eyes on your listing as possible. Leveraging your social media pages is one way to do this. You can connect to networks like Pinterest, Twitter and Instagram through Poshmark’s settings to share your item with a wider audience.
Follow the rules
Last but not least, stick to Poshmark’s community guidelines. These forbid actions such as selling counterfeit goods or prohibited items — including nail polish and cell phones — and moving transactions off the platform. A rule violation can get your account suspended or shut down.
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