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Delta and WestJet Form Customer-Focused Joint Venture

July 20, 2018
Loyalty Programs, Travel
Delta WestJet tails in joint venture.
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Delta Air Lines and WestJet want to make it easier to fly between the United States and Canada. The two airlines are forming a joint partnership to improve flight code-sharing, frequent flyer programs and luggage transit.

Upon approval, the joint venture allows both airlines to increase their co-locations at key hubs. The carriers would also work together to align their frequent flyer programs: Delta SkyMiles and WestJet Rewards.

» Learn more: Learn everything about Delta SkyMiles with our complete guide.

This means elite flyers with both Delta and WestJet will receive benefits when flying on either airline. Currently, top-tier elites with both airlines receive free checked luggage, priority security screening and advance boarding. Future steps may include reciprocal awards on both carriers.

Next steps

Under the terms, both Delta and WestJet want to make it easier for travelers to fly across the northern border using both airline’s networks. The airlines would add code-shared routes, which could make ticketing and luggage check-in seamless.

According to Delta, the agreement allows both airlines to provide international service at over 30 cities, potentially reaching 95% of passengers in both countries. Full implementation of the deal is pending regulatory approval in the U.S. and Canada.

The agreement complements recent moves by WestJet to increase passenger services throughout Canada. In 2017, the airline signed a partnership with Delta partner Air France-KLM to provide award flights to frequent flyers of all three carriers. In 2018, the airline launched business class service, coinciding with the delivery of their first Boeing 787 Dreamliner.

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