Ladder Insurance Review 2017

Insurance, Life Insurance

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At a glance

  • Offers term life insurance to California residents ages 20 to 60
  • Customers apply for and manage policies directly online; there are no commissioned sales agents
  • Life insurance medical exams aren’t required for everyone; coverage can begin within minutes after you apply


Ladder is a unique insurance startup offering term life insurance to California residents between ages 20 and 60. The company promotes a streamlined experience, with policies sold and managed online without the use of agents, and instant coverage decisions that allow customers to get insured minutes after applying.   

Ladder lets customers decrease their coverage amount when their needs change. (You can also apply for more coverage as needed.)

Ladder life insurance coverage information

Products offeredTerm life insurance
Term options10, 15, 20, 25 or 30 years
Age availability20 to 60
Medical exam required?Varies by applicant
Can be rejected?Yes
Available inCalifornia

Financial strength

Ladder has partnered with Fidelity Security Life Insurance Co., which has an A- (Excellent) score from ratings agency A.M. Best.

Financial strength is important because it indicates how likely is is that a claim will be paid. It’s especially important when choosing a life insurance company because claims might not be made until many decades after a policy is purchased.