The bottom line: For loyalists who rarely let a day pass without a run to Starbucks, the card's perks are well worth the annual fee. But casual customers should probably pass.
Starbucks® Rewards Visa® Card
15.99% - 22.99% Variable APR
Recommended Credit Score
- Earn 1 Star per $2 you spend at grocery stores, on local transit and commuting, and on internet, cable, and phone services.
- Earn up to 3 Stars per $1 spent at Starbucks stores: 1 Star per $1 when digitally loading your Starbucks Card® with your Starbucks Rewards Visa Card (excludes money added at the register), plus 2 Stars per $1 spent when that Starbucks Card is used to pay at Starbucks stores.
- Earn 1 Star per $4 you spend outside of Starbucks stores.
Pros & Cons
Free food and drink offers
Potentially valuable rewards
Has annual fee
The Starbucks® Rewards Visa® Card features bold, Venti-sized ongoing rewards with an extra shot of loyalty benefits — and an annual fee of $49.
For dedicated fans of the coffee chain who drop in on the daily, it could be well worth the relatively steep price. The card’s rewards, redeemable for free food and drink items at Starbucks, could potentially save you plenty. But for occasional customers, it’s not worth the cost; a card with more versatile rewards — cash back, points or miles — would probably be more valuable.
Starbucks® Rewards Visa® Card: Key features
Card type: Rewards.
Annual fee: $49.
Sign-up bonus: Earn 6,500 Bonus Stars after you spend $500 anywhere in the first 3 months from account opening.
Extra bonus: Get 300 Stars when you use the Starbucks® Rewards Visa® Card to load a registered Starbucks Card in the Starbucks mobile app for the first time.
Up to 3 Stars per $1 spent at Starbucks. That includes:
1 Star for every $1 digitally loaded to your registered Starbucks® Rewards Visa® Card in the Starbucks mobile app using the Starbucks® Rewards Visa® Card.
2 Stars per $1 spent that you earn when paying with that registered card.
1 Star per $2 spent at grocery stores, on local transit and commuting, and on internet, cable, and phone services.
1 Star per $4 spent on all other purchases.
Stars do not expire as long as your account is open and in good standing. If your account is closed, they will expire six months from the calendar month in which it was closed.
Interest rate: The ongoing APR is 15.99% - 22.99% Variable APR.
Eight annual Barista Picks: These are free drink and food items selected for you.
How much is a Star worth?
You can redeem:
25 Stars for a drink customization, such as an extra shot of espresso or a dairy substitute.
50 Stars for a brewed hot coffee, bakery item or hot tea.
150 Stars for a handcrafted drink, hot breakfast or parfait.
200 Stars for a lunch sandwich, protein box or salad.
400 Stars for a bag of coffee, a signature cup or select coffee accessories.
The value of Stars varies widely. If you redeemed 50 Stars for a bakery item that would otherwise cost $4, you'd be getting 8 cents out of each Star. And if you got a Frappuccino for 150 Stars that would otherwise cost $5, you'd be getting about 3 cents out of each Star. You'll get more value out of each Star by redeeming for expensive items, and less value for redeeming for cheaper items.
Assuming you can get 4 cents out of each Star, that translates to an effective rewards rate of 12% on Starbucks purchases (if the membership card used is loaded with the Starbucks® Rewards Visa® Card); 2% at grocery stores, on local transit and commuting, and on internet, cable, and phone services; and 1% everywhere else. That's a solid deal.
Benefits of the Starbucks® Rewards Visa® Card
frequent goodies and surprises
This card's rewards program offers virtually instant gratification: After earning just 25 points, you'll have enough for a drink customization. And after earning 50, you could redeem for a bakery item. Unlike with some cards, there's no need to stockpile rewards for months to access these core benefits.
The card also offers eight Barista Picks a year. Barista Picks are coupons for free pre-selected food and drink items that are loaded onto your account about every six weeks. They expire after 30 days. If they’re used in time, these alone could be worth enough to make up for much of the annual fee.
super-sweet Sign-up Bonus
The Starbucks® Rewards Visa® Card comes with a rich sign-up bonus: Earn 6,500 Bonus Stars after you spend $500 anywhere in the first 3 months from account opening. That could be redeemed for 130 bakery items, or 43 handcrafted drinks. For Starbucks devotees, this bonus makes the card far more attractive.
It's not that hard to get 4 cents out of each Star — especially if you tend to go for more expensive Starbucks items. That's an excellent value, if you can manage it. But if your favorite Starbucks item is drip coffee with room for cream, this card might not be as valuable.
Drawbacks and alternatives
Unlike most store credit cards, the Starbucks® Rewards Visa® Card charges an annual fee. To be sure, the free food and drinks you can earn with the card can make up for it — but not in all cases.
The Capital One® SavorOne® Cash Rewards Credit Card is a great alternative for those looking to duck the annual fee. It earns 3% cash back on dining — including Starbucks — and entertainment, 2% at grocery stores and 1% on all other purchases. It also comes with a sweet 0% intro APR offer and a sign-up bonus.
Tied to starbucks program
For those who aren’t hardcore Starbucks fans, this card’s loyalty program has a bit of a "Hotel California" vibe: Once you get in, it’s hard to leave. Here's why:
You have to fill up a separate membership card to earn bonus rewards at Starbucks. To earn bonus rewards at Starbucks on this credit card, you need to use it to refill a Starbucks membership card — a separate registered card — through an app. That takes more effort on your part and could wind up being a waste of money if some of the funds go unused. For example, if you loaded $100 onto your membership card, and used only $20, you'd be out $80.
Redeeming may come with indirect costs. Say you're a big spender and earn several free food and drink items each billing cycle. Do you have time for all those free Frappuccinos? Will this card make you gain 20 pounds? Will it drive up your dental costs? If these sound like unusual questions to raise in a credit card review, well, it’s because this is an unusual credit card.
There’s probably never going to be a perfect time to quit. With other loyalty programs that no longer fit your spending habits, the best time to leave is after redeeming all or most of the rewards earned. With this card’s program, it’s more complicated. Ideally, to leave nothing on the table, you’d exit the program after redeeming all of the Stars you've earned, emptying your separate membership card balance, and redeeming all your Barista Picks for the year. Will those three things ever happen at the same time? Probably not.
If you’re not ready to commit to that many Starbucks-induced sugar highs, consider going with a simpler credit card — say, a flat-rate cash-back one. The Citi® Double Cash Card – 18 month BT offer might be a good fit. It pays 2% cash back on all purchases — 1% when you buy something and another 1% when you pay it off — and has an unbeatable annual fee of $0.
Should you get the Starbucks® Rewards Visa® Card?
The Starbucks® Rewards Visa® Card isn't about dollars and cents — it's about coffee, pastries and emotional value. It's not the most lucrative credit card available for everyday spending, but it's a relatively affordable way to treat yourself on a regular basis, save some cash on your coffee runs and taste-test all the priciest items on the Starbucks menu. For enthusiastic Starbucks customers, its frequent freebies and surprises make it a steal, even with the $49 annual fee.
Information related to the Starbucks® Rewards Visa® Card has been collected by NerdWallet and has not been reviewed or provided by the issuer of this card.
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