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The JetBlue TrueBlue program is one of the simplest airline rewards programs out there. That's because the price to book an airplane ticket on points is largely tied to the same cost had you paid in cash. Generally speaking, if you find an amazing cash deal, then the amount of TrueBlue points needed to redeem for the same flight will be a matching value.
Still, it's important to understand how much your JetBlue TrueBlue points worth. After all, if the flight attendant gets on the loudspeaker and announces an offer to sign up for a JetBlue credit card with a points bonus only available on that flight, you'll need to make a quick decision. And it helps if you actually know how much a JetBlue TrueBlue point is worth to begin with.
Based on our analysis, we value JetBlue points at 1.5 cents each. We true this value from real-world data, using hundreds of economy routes to analyze their fair value. In other words, you can expect to get 1.5 cents per JetBlue point by booking any given main cabin flight. That said, you can sometimes get even more value out of your points by optimizing JetBlue sweet spots.
» Learn more: Your guide to booking award flights on JetBlue
How do JetBlue TrueBlue points compare to other airlines?
Not all airline currencies are created equal and — as it turns out — TrueBlue points offer an above-average value compared to other airlines. You might have fewer JetBlue points to your name that points in another loyalty program, but your stash of JetBlue points could still be more valuable than the other currency when you consider how many flights they can get you. In fact, JetBlue TrueBlue points are some of the most valuable among U.S. airlines, according to our analysis.
How to convert JetBlue points to dollars
You can use this calculator to determine your JetBlue points value. This is handy for finding the value of a promotion or offer, or when trying to decide whether to use cash or points to pay for a flight.
How has the JetBlue points value changed over time?
After taking a dip in value in 2020, likely due to pandemic weirdness, the value has jumped back up. TrueBlue points are now some of the most valuable reward points you can get, according to our estimates.
How flexible are JetBlue points?
While JetBlue points are certainly valuable, they do have a folly. JetBlue TrueBlue points are not very flexible compared with some other airline programs. Although JetBlue has several partner airlines, you can only book award flights on one of them (Hawaiian Airlines). So you can’t use JetBlue points to, say, book first class flights on Emirates, even though the two are partners.
Of course, the flip side of this limited flexibility is simplicity. You don’t have to wade through a dozen partner award charts to find the perfect redemption. You can simply use your JetBlue points to book JetBlue (or Hawaiian) flights.
There is one way JetBlue points are ridiculously flexible: The ability to book airfare through a combination of cash and points. JetBlue is one of the few airlines that lets you fund your flight through a combination of currencies, which can be useful if you don’t have enough TrueBlue points to cover the cost of your airfare but want to use some of the points you do have.
How did we determine the value of JetBlue points?
We collected hundreds of data points comparing the cash value to award (point) value for the same routes and dates. That is, we compared the cost of a given ticket in either cash or points, across many tickets.
This method differs from others in that it looks at actual redemptions rather than "maximized" redemptions. The advantage of this approach is that it provides a real-world indication of how much these points are worth, on average. That said, it doesn’t factor in "high value" redemptions.
Wondering what you can do with those points? Check out our guide to booking JetBlue award flights, as well as how to redeem TrueBlue points for maximize the value.
How to Maximize Your Rewards
You want a travel credit card that prioritizes what’s important to you. Here are our picks for the best travel credit cards of 2021, including those best for:
Flexibility, point transfers and a large bonus: Chase Sapphire Preferred® Card
No annual fee: Bank of America® Travel Rewards credit card
Flat-rate travel rewards: Capital One Venture Rewards Credit Card
Bonus travel rewards and high-end perks: Chase Sapphire Reserve®
Luxury perks: The Platinum Card® from American Express
Business travelers: Ink Business Preferred® Credit Card