Meredith Wood

Meredith Wood is a member of the small-business team at NerdWallet. Prior to this, she was a VP at Fundera where she founded the Fundera Ledger. She has specialized in financial advice for small-business owners for over a decade.

The latest from Meredith

12 Halloween Marketing Ideas for Your Small Business

Don't be scared to try these Halloween-themed marketing tactics to build your customer base and engage with your community.

How to Win Back Lost Customers and Keep Them

Incentives, campaigns and personalized solutions can help your business win back customers.

How to Create a Rewards Program for Small Business

The most important component of any business rewards program is simplicity — for both your customers and your business.

How to Promote Your Business: 13 Low-Cost Strategies

The best ways to promote your business will depend on the products or services you offer, your target audience, marketing budget and more.

10 of the Best Ways to Promote Your Business on Social Media

Understanding your target audience and creating consistent branding will help you successfully promote your business on social media.

What Is Direct-to-Consumer Marketing?

D2C marketing allows a business to sell directly to consumers, cutting out the need for intermediary retailers.

Giveaway Ideas to Help Promote Your Business

A giveaway can help you increase sales, build your social media following, connect with local businesses and more.

33 Free or Low-Cost Ways to Advertise Your Business

Free business advertising is about getting creative and utilizing every tool at your disposal, rather than underpaying for traditional methods.

IRS Form 8832: Instructions and FAQs for Business Owners

Here's how to complete Form 8832 so you can tell the IRS how to classify your business for tax purposes.

Indiegogo vs. Kickstarter: Which Should You Choose?

Compare Indiegogo vs. Kickstarter platforms based on the types of projects they support, fees and funding rules.

How to Close a Business: Your 5-Step Checklist

Happy or sad? Either way, learning how to close a business is rather simple. Plus, you'll be free for what's next.

Guide to SBA Hotel Loans: What to Know and How to Get One

Learn how to navigate the process and put your best foot forward to nab one of the coveted SBA hotel loans.

BBB Rating: How to Get an A+ Rating From the Better Business Bureau

We crack the code to help you learn how to get and keep an A+ rating with the Better Business Bureau.

Small Business Loans NYC: Your Local Funding Guide

Options abound for small business loans in NYC, so dive in to learn what each has to offer and what the costs are.

Budget vs. Forecast: Key Differences You Need to Know

Both budgeting and forecasting help businesses plan how to reach goals and decide which goals can be reached.