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Cash Back, Travel, Balance Transfer and Secured: Map Shows Most Popular Credit Card in Each State

Credit Cards
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Map Shows Most Popular New Credit Card in Each State

Americans are demanding more from their credit cards than just a convenient payment method. They want perks, like cash back, free travel and zero-interest balance transfers.

But when it comes to credit cards, one size doesn’t fit all. Some cards are more popular because of what they offer. To get an idea of the most popular new credit cards, we analyzed over 400,000 visits to NerdWallet.com to see which types of cards were clicked on the most in each state.

Favorite cards in the U.S.

The map below displays the most popular, or most clicked on, type of card in each state. The four kinds of cards are: cash back rewards, travel rewards, balance transfer and secured.

We also looked at each state’s average credit score in light of the card choices. We found that for residents in 16 states, cash back rewards credit cards were the most popular choice of NerdWallet visitors.

A cash-back card for those with good credit was the most frequent choice in the top four states with the highest average credit scores: Minnesota, New Hampshire, North Dakota and South Dakota. In general, people in the Midwest are big fans of this kind of card.

Meanwhile, in Mississippi, which has the lowest average credit score in the nation, a secured credit card, a good choice for those with lower credit scores, was most popular.

A travel rewards credit card was the top choice in 20 states and Washington, D.C. This kind of card was especially sought after on the West Coast — it’s the most popular card in Washington, Oregon and California.

A balance transfer credit card was close behind as the most popular card in 12 states.

Hover over a state to see its most popular kind of credit card:


 

Most popular new credit cards by state

Check out the full U.S. list, in order of the average credit score in each state, along with the most popular kind of card, by scrolling through the table below:

 

State Most popular credit card type Average VantageScore 3.0
Minnesota Cash back rewards credit card 704
New Hampshire Cash back rewards credit card 696
North Dakota Cash back rewards credit card 696
South Dakota Cash back rewards credit card 696
Vermont Balance transfer credit card 693
Iowa Cash back rewards credit card 693
Wisconsin Cash back rewards credit card 692
Massachusetts Travel rewards credit card 692
Nebraska Cash back rewards credit card 691
Hawaii Cash back rewards credit card 690
Connecticut Cash back rewards credit card 687
Maine Balance transfer credit card 686
Montana Balance transfer credit card 686
Rhode Island Cash back rewards credit card 685
Pennsylvania Cash back rewards credit card 684
New York Travel rewards credit card 681
Washington Travel rewards credit card 681
Colorado Travel rewards credit card 681
New Jersey Travel rewards credit card 680
Oregon Travel rewards credit card 678
Utah Travel rewards credit card 677
Illinois Travel rewards credit card 677
Idaho Balance transfer credit card 676
Kansas Balance transfer credit card 675
Virginia Travel rewards credit card 675
Michigan Cash back rewards credit card 672
Ohio Cash back rewards credit card 672
Alaska Travel rewards credit card 671
Wyoming Travel rewards credit card 670
Missouri Balance transfer credit card 670
California Travel rewards credit card 670
Maryland Travel rewards credit card 668
Delaware Travel rewards credit card 666
Washington, D.C. Travel rewards credit card 662
Arizona Balance transfer credit card 662
Florida Secured credit card 660
Indiana Balance transfer credit card 660
North Carolina Cash back rewards credit card 659
Kentucky Cash back rewards credit card 658
West Virginia Balance transfer credit card 658
Tennessee Balance transfer credit card 656
Oklahoma Travel rewards credit card 653
Arkansas Travel rewards credit card 652
New Mexico Travel rewards credit card 652
Texas Travel rewards credit card 652
Alabama Balance transfer credit card 651
South Carolina Cash back rewards credit card 650
Georgia Travel rewards credit card 646
Louisiana Balance transfer credit card 645
Nevada Travel rewards credit card 642
Mississippi Secured credit card 638

 

Methodology

NerdWallet analyzed data from over 400,000 clicks on NerdWallet credit cards to find the most clicked on type of card by visitors from each state.

VantageScores 3.0 credit scores are from Experian. The scores are statewide credit score averages.