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AXA Equitable Life Insurance Review 2018

July 6, 2018
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at a glance

  • NerdWallet ranking: No. 14 life insurance company (out of 23 evaluated).
  • Offers survivorship life insurance.
  • About average customer satisfaction scores.


AXA Equitable Life Insurance is part of the France-based AXA Group and is one of the largest life and retirement savings companies in the U.S.

» MORE: The best life insurance companies

Find out more about each element that goes into our review of AXA Equitable Life Insurance by clicking below.

NerdWallet rank: 14th

AXA ranked No. 14 out of 23 large companies scored by NerdWallet. NerdWallet’s life insurance company rankings take into account companies’ A.M. Best financial strength ratings, consumer complaints to state regulators and J.D. Power’s customer satisfaction scores.

A.M. Best financial strength rating: A (excellent)

AXA’s financial strength is “excellent,” according to ratings agency A.M. Best.

Financial strength is important because it indicates how well an insurer can pay claims. It’s especially important when choosing a life insurance company because claims might not be made until decades after a policy is purchased.

Consumer complaints: Better than the median

AXA drew fewer than the median number of complaints to state regulators in 2017 for a company of its size, according to the latest data from the National Association of Insurance Commissioners.

The association assigns a complaint ratio score to insurance companies, based on the number of complaints to state insurance commissioners, adjusted for market share. The median score is 1, and a score less than 1 means fewer complaints. AXA’s score for individual life insurance in 2017 was 0.12.

J.D. Power ratings: About average

AXA Equitable scored “about average” for overall customer satisfaction and ranked among “the rest” of companies (the lowest possible rating) for price in a 2017 J.D. Power customer service survey. The insurer ranked No. 18 overall out of 24 companies included in the survey.

Customer satisfaction category AXA Equitable's score
Overall satisfaction"About average"
Billing and payment"About average"
Price"The rest"
Policy offerings"About average"
Interaction"About average"

More about axa equitable

Types of life insurance soldOther products & services
  • Term life
  • Whole life
  • Universal life
  • Variable life
  • Survivorship life insurance
  • Annuities
  • Brokerage and advisory accounts
  • Individual retirement accounts
  • Mutual funds
  • Workplace benefit plans
  • Life insurance options

    Term life insurance: AXA offers two pricing options. With the level-premium option, the annual price stays the same every year of the term. With annual renewable term life, the policy can be renewed without reapplying for coverage, but the price increases each year. Prices for annual renewable term life may be lower in the early years and higher in later years than the prices for level-premium term life. AXA also offers a one-year non-renewable term life policy. All of the company’s term life policies are convertible to permanent life insurance.

    Permanent life insurance: AXA offers whole life insurance, two types of universal life insurance and two types of variable universal life insurance. In addition, the company offers three survivorship life insurance options. A survivorship policy insures two people, usually a married couple, on one policy. The death benefit is paid out when the second person dies.