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If you’re looking for an easy-to-use, cloud-based, professional-looking invoicing software with an equally functional mobile option, Invoice2go should be at the top of your list. Invoice2go will probably work best for sole proprietorships, freelancers and very small businesses with low invoicing volume; or, more broadly, the businesses that just need a simple, easy-to-use, but highly functioning invoicing software, and not much else.
What Invoice2go is not, however, is an all-inclusive business accounting software; so if you’re expecting features like tax preparation, bank feeds and highly detailed reports, you’ll need to set your sights elsewhere. This applies especially to established businesses with high invoicing volume, or quickly growing businesses that need an easily scalable invoicing solution.
Invoice templates: Easily create a customized invoice with one of Invoice2go’s several readymade templates. You can use Invoice2go’s graphics or upload your own business logo.
Instant estimates: A unique Invoice2go feature is its instant estimate capability, which allows you to survey a potential job, then make and present an estimate to your potential client. From there, the customer can view, comment on and accept (or turn down) your estimate onsite.
Expense tracking: Track your expenses by taking a picture of your receipts or manually entering the data.
Time tracking: Record your billable hours and export them right to your invoice.
Sending invoices: You can choose to email your invoices to clients or send them via SMS, WhatsApp or Facebook Messenger.
Accept payments: Invoices include a “Pay Now” button, which gives your clients the option to pay immediately. Through its Stripe integration, Invoice2go can accept major credit and debit card payments, or payments through PayPal. Funds typically take between one to two business days to land in your bank account, and your invoices update automatically after payment.
Invoice tracking: You can see when your invoices are sent, opened by your client and overdue. Invoice2go also gives you the option of turning on payment reminders and unopened invoice alerts, so you don’t have to deal with the hassle of emailing your clients with late payment reminders yourself.
Client features: Invoice2go's client portal allows your customers to view and pay their invoices. You can also input and store your clients’ contact information and preferred method of payment.
Performance reports: Invoice2go automatically creates reports of your annual and monthly sales, revenue and balance.
Note that if you choose to accept payments with Invoice2go, then you’ll also be charged a transaction fee starting at 2.9% plus 30 cents, though the exact fee varies depending on your plan.
The plan you choose is largely dependent upon how many invoices you need to send per month, as well as the number of users you need to have access to your Invoice2go account, rather than the amount of features attendant to your plan. As you can see, the more advanced plans don’t carry too many more features than the Standard plan.
Do know that Invoice2go has a 30-day free trial period, so you can test it out before committing to a plan. And if you’re not happy with Invoice2go, full refunds are available for up to 90 days after signing up for the service.
Invoice2go is billed as a “professional invoice app,” and that’s exactly what it does best: It allows business owners the ability to send and track professional-looking invoices either on the go, via its Apple- and Android-compatible app, or on its easily navigable desktop dashboard.
Perhaps most handily for business owners, Invoice2go’s “Pay Now” option allows for instantaneous payment. Plus, its option to turn on payment reminders takes the guesswork (and awkwardness) out of following up with delinquent clients.
As such, positive reviews from Invoice2go users mostly cite that the software is easy to install, set up and use on several devices. They also mention its attractive and customizable invoices.
Invoice2go essentially does what it says: It’s an easy, convenient invoicing service with a mobile option — but it doesn’t do too much more than that. If you need a fully-fledged accounting package, then Invoice2go probably can’t offer you the services you need. In that case, or if you think you’ll outgrow Invoice2go’s five-user limit, look toward a more robust accounting solution with an invoicing feature, like FreshBooks or QuickBooks.
Among the negative reviews, users cite Invoice2go’s limited integrations with other apps, as well as occasional glitches — some reviewers warn against lost invoices and syncing issues — and poor customer service. Reviewers also noted that the pricing is a bit steep, considering its limited functionality.
The best Invoice2go alternatives
If you decide that Invoice2go isn’t the best fit for your business — or if you simply want to research all your options before committing to one provider — consider these three alternative invoicing software options:
If you run a very small business and don’t need a robust invoicing solution (and you don’t want to pay for one, either), look into Invoice Ninja.
With Invoice Ninja, you can create customized invoices with your own business logo, accept payment through over 40 payment gateways and set up recurring invoices and auto-billing (which Invoice2go can’t do). Invoice Ninja also has some basic task-management capabilities and a time tracking feature.
Its free service plan allows for 100 clients and unlimited invoices and quotes, but for $10 a month you can store unlimited clients.
If you’re concerned that you’ll soon outgrow Invoice2go’s user limit, and you’d also like access to business management features, consider Zoho Invoice. In addition to the invoicing features you’d expect, Zoho Invoice features a collaborative client portal and integration with several apps — including the Zoho customer relationship management and project management software, as well as popular apps like G Suite, Dropbox, One Drive, PayPal and Stripe.
Zoho Invoice pricing is reasonable for all four of its service plans, too. The smallest of small businesses can opt for its free plan, which allows for up to five customers. Larger businesses can scale all the way up to its Professional plan, which allows for unlimited customers for $29 per month (paid annually).
Business owners who want a fully-fledged accounting software with robust invoicing solutions should put FreshBooks at the top of their list.
Among the most popular accounting solutions for freelancers and small business owners, FreshBooks offers a long list of additional capabilities aside from those related to invoicing. Think time tracking, client management and project management features. FreshBooks is equally known for its full-service accounting tools, so you can handle all your bookkeeping tasks within the same software.
Considering its wide-ranging capabilities, FreshBooks is relatively affordable, too. It offers three service plans, for either $15, $25 or $50 per month, though its most popular plan is the mid-range plan. Monthly fees cost less if you choose to pay on an annual basis. For a limited time, FreshBooks is offering 60% off for six months on Lite, Plus and Premium plans when new users skip the 30-day free trial period and opt to buy now.
A version of this article was first published on Fundera, a subsidiary of NerdWallet.