WooCommerce Alternatives: 5 Top Options to Consider

Compare WooCommerce alternatives to decide which e-commerce platform is the best choice for your business website.
Nina GodlewskiSep 14, 2020

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What’s inside

WooCommerce is a great e-commerce platform for any business owner with a business website on WordPress. However, if you don’t have a WordPress site — or just want to explore your other options before making a final decision — there are plenty of other WooCommerce alternatives for you to explore.

Unlike WooCommerce, which is a WordPress plugin, the following solutions are all-in-one platforms. This means everything you need to build your e-commerce store and start making sales is included in the platform.

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Shopify is the second most popular e-commerce platform behind WooCommerce so it’s a logical alternative to consider. Big brands like Tesla, Penguin Books and Rebecca Minkoff all use Shopify for their e-commerce businesses.

Shopify is known for its easy-to-use, well-designed and highly customizable website templates. It also offers a free trial, so you can familiarize yourself with the platform before you commit to a paid plan.

You can sell almost anything on Shopify, including digital products and drop-shipped items. One of the main differences when it comes to WooCommerce vs. Shopify is that Shopify is a standalone cloud-based platform while WooCommerce is a plugin for WordPress.

Shopify does come with a cost though. Depending on which plan you choose, you’ll end up paying $29, $79 or $299 per month for . All of those plans come with:

You can also opt for Shopify Lite, which allows you to essentially embed a “buy” button on a Facebook page or already existing website for $9 per month.

Another cost you’ll want to consider is the cost of processing payments through Shopify. For online credit card payments, the fees for the Basic Shopify, Shopify and Advanced Shopify accounts are: 2.9% plus 30 cents, 2.6% plus 30 cents and 2.4% plus 30 cents, respectively. If you choose to use a payment gateway other than the one Shopify provides to you (Shopify Payments), there is an additional fee.

Another popular platform for building an e-commerce site is BigCommerce. BigCommerce also has a WordPress integration, so you can use it with an existing WordPress site if you choose. However, it’s also an all-in-one platform, meaning you don’t have to pair it with WordPress or another content management system.

Like Shopify, there are different plans to choose from and pricing will depend on which one you opt for. Its Standard plan is $29.95 per month, the Plus plan is $79.95 per month and the Pro plan costs $299.95 per month. Some things to keep in mind, though: Your plan is determined by your annual sales volume. For example, the Standard plan is for businesses that have $50,000 or less in annual sales. Thus, you may have to opt for a more expensive plan as your business scales. Additionally, many of BigCommerce’s popular themes come at an additional cost.

You will also have to take payment processing fees into account; however, unlike Shopify, BigCommerce does not charge an additional fee on top of your payment processor.

The features you get with BigCommerce include:

Another WooCommerce alternative to consider is Volusion. Founded in 1999, it's one of the oldest e-commerce platform providers around and have years of experience helping small businesses create their online stores.

You can take advantage of its 14-day free trial to learn the ins and outs of the platform before committing to a paid plan. There are four plans for business owners to choose from: Personal, Professional, Startup and Business plans. They range in price with the least expensive, the Personal plan, starting at $29 per month while the most expensive plan, Business, costs $299 per month. Like BigCommerce, each plan has a cap on the annual sales volume it will support.

All four of the Volusion plans boast no additional transaction fees, and you also have the option to add what it calls “Quick Wins.” For a one-time fee, you can opt for things like ad image creation, Google Analytics setup, YouTube video optimization and more. It also has a combination of free and paid themes to choose from.

Some of the features included with Volusion are:

If you’re looking for a highly scalable platform, one of your best options is 3dcart. It offers five different plans ranging from $19 per month to $229 per month. Each plan has a different feature set and number of staff users who can access your account.

The features from 3dcart can help you do everything from building your online store to manage your customer relationships. These are some of the features included with 3dcart plans:

If you don’t need as robust of an e-commerce solution as WooCommerce and the above alternatives provide, you might consider Squarespace. Since Squarespace is first and foremost a website builder with the option to add e-commerce functionality, it’s known for its beautifully designed templates.

Because Squarespace offers more limited e-commerce options, it’s also one of the most affordable platforms. Its Personal plan costs $16 per month, the Business plan costs $26, the Basic Commerce plan costs $30 per month and the Advanced Commerce plan costs $46 per month. It’s also worth noting that, like many other e-commerce platforms, besides Shopify, Squarespace will not charge an additional transaction fee on top of your payment processor’s.

The Personal plan does not come with e-commerce capabilities so you won’t be able to sell online if you choose this plan. But the other three plans do include e-commerce capabilities and you can process payments with those plans through Stripe or PayPal.

The more expensive of a plan you choose, the more features you’ll get but the basics that come with the Business and Commerce plans are:

A version of this article was first published on Fundera, a subsidiary of NerdWallet.

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