WePay Review 2021: Features, Pricing, Top Alternatives

WePay is a convenient payment processing option for small businesses that use its software platform partners.
Hillary CrawfordOct 22, 2021

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WePay, a JPMorgan Chase company, is a payment service provider, or PSP, that partners with larger independent software vendors and software platforms like FreshBooks, Xero, GoFundMe and TouchBistro. The payment platform has an application programming interface, or API, which lets these software vendors integrate it into their websites so that purchasers aren’t redirected when it’s time to check out.

The company offers accounts through its platform partners only. If you own a small business that doesn’t use a WePay platform partner, you’ll be better off considering other options, like those listed in NerdWallet’s roundup of the best credit card processing companies.

Pros

Cons

  • Convenient for small businesses that work with WePay partners.

  • Customizable.

  • No setup fees or monthly fees.

  • No phone support for technical questions.

  • Not intended for small businesses that don’t work with WePay platform partners.

  • Potentially high processing costs depending on the platform.

How does WePay work?

For small businesses using WePay platform partners

WePay is a reasonable online payment solution for software platforms, crowdfunding sites and online marketplaces that want a customizable, built-in payment gateway and processing service. But these companies don’t commonly fall into the small-business category. Most small businesses will interact with WePay through larger companies that have partnered with it.

For example, a local boutique starts selling some of its clothes in an online marketplace that uses WePay. In that case, WePay would be the most convenient way to accept payments since it’s already built into the marketplace. However, that doesn’t mean it’s the most cost-effective — the online marketplace can charge a fee on top of what WePay already charges per transaction.

For WePay platform partners

Say you operate a business selling software as a service, or SaaS, and you need to find a way to allow users (which include small businesses) to accept payments within your platform. Without WePay, your SaaS business would have to use a third-party payment processor and integrate it into your platform. Then, users would have to create an account with the third-party processor and link it back to your platform.

The drawbacks of this arrangement are that you are making your user work with two different services to use your platform. Additionally, the payment processor would receive all the revenue generated from processing credit card payments.

WePay allows SaaS businesses to circumvent these issues by hosting a payments solution within the software platform — this can also be described as "white label." This way, users can onboard and send and receive payments without having to use a third-party website. WePay charges the platform a payment processing fee, and the platform is free to set an extra processing fee for its users. This lets the SaaS businesses collect revenue by accepting card payments.

Deciding factors

Software cost

None.

Hardware cost

Mobile card readers and terminals are priced according to pre-negotiated device rates from Chase.

Payment processing cost

2.9% plus 25 cents per transaction for credit card payments with WePay Link. Valid for new U.S. businesses only.

Contract length

Platforms using WePay must give 60 days’ notice before terminating their account. These platforms may establish their own terms of service for users, on top of WePay’s terms of service.

Live support

Average. Phone support is available for nontechnical issues, but technical assistance is limited to email.

Ease of use

Excellent. Customized integrations produce a seamless checkout experience.

WePay features and cost

WePay plan

Core features

Pricing

WePay Link

  • Refers merchants to Chase Integrated Payments.

  • Accepts credit, debit, e-check and digital wallet payments.

  • Card-present solutions available.

  • Same-day deposits for eligible merchants with a Chase bank account.

  • Access reports on earnings and performance.

  • Onboard within minutes.

  • Chase manages risk and compliance.

2.9% plus 25 cents per transaction. Platform earns referral fees but cannot control merchant pricing.

WePay Clear

All of the features included in WePay Link plus:

  • Integrates payments into the merchant’s platform instead of referring users to Chase Integrated Payments.

  • More customization options.

  • Custom risk management.

Quote-based. Lets platforms decide what merchant pricing it’ll charge users on top of WePay’s rates. If the platform doesn’t settle on a rate ahead of time, it will pay 2.9% plus 30 cents per transaction.

WePay Core

  • Meant for large payment facilitators.

  • Most customization options.

“Aggressive, relationship-based pricing," according to WePay's website.

WePay Link is WePay’s most basic level of service, and it pretty much functions like a third-party payment processor, rather than an integrated one. With WePay Link, users will be sent to Chase to set up and manage their account. The company says that its Link product can be integrated with two API calls — meaning it should be relatively simple to do.

With WePay Clear, the company’s white label solution, merchants can set up and manage their account directly from the software platform. They will also be able to receive dedicated support through the platform, instead of through Chase.

The platform gets to decide the payment processing rates it will charge merchants with this plan. (WePay still charges a “buy rate” to the platform operator, but platforms can charge a markup on that rate and keep the difference.) Note that WePay Clear is more complex to integrate into a software platform, because it’s more customizable.

Lastly, there’s WePay Core — WePay’s enterprise solution that gives platform operators total control of the user experience and transaction lifecycle. It’s called WePay Core because it allows platforms to integrate directly into Chase’s core infrastructure.

Pros

Customization

Though it requires some technical acumen to integrate the payment service into a software platform, WePay is worth it for platform operators who want to shape their customers’ checkout experience. This level of customization also applies to payouts — merchants can choose to receive funds daily, weekly or monthly.

Convenience

Because platforms can stack their own rates on top of WePay’s rates, the payment processor might not be the cheapest option for small businesses working with WePay’s platform partners. However, having an all-in-one payment processor and software platform is certainly convenient. It could also translate into more online sales, since the platform and payment processor are seamlessly integrated.

Cons

Pricing

Charging 2.9% plus 25 to 30 cents is relatively normal, but that doesn’t include the markup that platform operators have the option to charge. This means overall processing rates could vary significantly from platform to platform. Small businesses working with WePay’s platform partners should consult the platform to find out whether they’re being up-charged.

Customer support

Although WePay has a lot of informative articles on its website, technical questions must be submitted through email, which could lead to long wait times. If you’re trying to integrate WePay into your platform and run into issues with the API, for example, you might have to wait for a response before you can accept payments.

WePay alternatives

PayPal

Pricing: 2.29% plus 9 cents per in-person transaction; 2.59% plus 49 cents per online transaction.

Overview: Most payments processed through PayPal require customers to leave the platform or complete checkout through a PayPal-hosted page unless the platform uses PayPal Payments Pro. This plan, however, involves higher transaction fees. In addition to credit and debit payments, PayPal also accepts alternative payment methods like Venmo and consumer PayPal accounts. It has buy now, pay later options, too. And instead of marketing to platform operators only, like WePay does, PayPal works directly with small businesses.

Square

Pricing: 2.6% plus 10 cents per tapped, dipped or swiped in-person transaction; 3.5% plus 15 cents per card-not-present transaction; 2.9% plus 30 cents per e-commerce transaction.

Overview: Square is a fantastic option for small businesses that want an all-in-one POS system with payment processing, hardware and software. The company also offers its own payroll solution. Businesses that sign up with Square enjoy several perks including a free mobile card reader and the opportunity to build a free website.

Stripe

Pricing: 2.9% plus 30 cents per online transaction; 2.7% plus 5 cents per in-person transaction.

Overview: Stripe is another payment service provider that works behind the scenes to process payments for such popular companies as Glossier, Postmates, Peloton, Amazon and Google. The main difference between Stripe and WePay is that Stripe targets small businesses and platform operators, rather than just the latter. Like WePay, it’s highly customizable with over 450 developer platforms and extensions.